Trends · data through August 2026

Health & Beauty trends in Virginia

Iceflower tracks 4,630 stores from 2,902 health & beauty chains in Virginia. Sunglass Hut grew fastest over the last year, ahead of Access Eye and Supercuts.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
2,902
Tracked stores
4,630
Consumer panel
130M+

Growth ranking

Fastest-growing tracked health & beauty chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Sunglass Hut and Access Eye sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Sunglass Hut logo Sunglass Hut ▲2 +18.3%
2 A Access Eye ▲6 +16.0%
3 S Supercuts logo Supercuts ▲7 +15.6%
4 B Bon Secours Health System ▲5 +12.4%
5 M MedStar Health logo MedStar Health ▲1 +12.0%
6 C Caring Hands Animal Hospital ▲4 +11.8%
7 L LWSS Family Dentistry ▲3 +11.2%
8 K Konikoff Dentistry logo Konikoff Dentistry ▲3 +8.5%
9 C Chesapeake Bay ENT ▲3 +8.5%
10 O Onelife Fitness logo Onelife Fitness ▲2 +6.9%
11 A America's Best Contacts & Eyeglasses logo America's Best Contacts & Eyeglasses ▲2 +6.8%
12 H Hammer & Nails Grooming Shop for Guys logo Hammer & Nails Grooming Shop for Guys ▲2 +6.6%
13 G GNC logo GNC ▲1 +4.0%
14 B Banfield Pet Hospital logo Banfield Pet Hospital ▲1 +4.0%
15 L LensCrafters logo LensCrafters ▼1 +3.5%

Store footprint

Store map

4,630 tracked store locations in Virginia, colored by category.

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.