Trends · data through September 2026

Grocery & Convenience trends in Virginia

Iceflower tracks 3,944 stores from 2,397 grocery & convenience chains in Virginia. Publix grew fastest over the last year, ahead of Country Corner and Fresh World.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
2,397
Tracked stores
3,944
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Publix and Country Corner sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Publix - +10.0%
2 Country Corner ▲3 +4.3%
3 Fresh World ▲1 +4.1%
4 Sam's Club - +3.9%
5 Trader Joe's - +3.9%
6 Tinee Giant - +3.0%
7 Lotte Plaza Market ▲3 +2.5%
8 The Spice & Tea Exchange - +2.4%
9 Rahama African Restaurant ▲3 +2.3%
10 Costco - +2.1%
11 Whole Foods Market ▲1 +1.0%
12 Farm Fresh ▲1 -0.0%
13 H Mart ▲1 -0.9%
14 Earth Fare - -1.8%
15 Americana Grocery ▲1 -2.4%

Store footprint

Store map

3,944 tracked store locations in Virginia, colored by category. The top 5 chains by store count run 923 of the 3,944 stores (23%); 2,237 of the 2,397 tracked chains have a single store here. 12% of the tracked grocery & convenience stores here are liquor stores, against 22% across the United States.

Top tracked chains by store count

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