Growth
Palm Beach Tan against its category
The biggest tracked US tanning salons chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Palm Beach Tan's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Palm Beach Tan
|
+2.3% |
| 2 |
S
Sun Tan City
|
-8.0% |
| 3 |
L
L.A. Tan
|
+11.3% |
| 4 | A A Total Tan | -4.5% |
| 5 |
B
Beach Bum Tanning & Airbrush Salon
|
- |
| 6 | G Garrett Tan | -17.6% |
| 7 |
H
Hollywood Tans
|
- |
| 8 | S Scenic Sun | - |
| 9 | P Premiere Tan | -8.2% |
| 10 | T Tropical Tan | +14.4% |
Share of tracked category spend, indexed
Store footprint
Store map
161 tracked Palm Beach Tan locations across 23 US states.
Tracked stores by state
- Ohio 34
- Virginia 16
- Alabama 12
- Maryland 12
- South Carolina 11
- Indiana 10
- North Carolina 10
- Utah 10
- Idaho 7
- Georgia 6
- Kentucky 6
- Texas 5
- Kansas 4
- Mississippi 4
- California 3
- Pennsylvania 3
- Missouri 2
- Colorado 1
- Florida 1
- Illinois 1
- Oregon 1
- Tennessee 1
- Washington 1
Customer overlap
Who shops at Palm Beach Tan
Tracked chains Palm Beach Tan customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Body Alive
100
Body Alive
100
P
Pants Store
97
D
Deluxe Nail Salon and Spa
65
A
Ambiance Nail Spa
62
K
Kenwood Towne Centre
48
K
Kroger Fan Zone
46
Kroger Fan Zone
46
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