Growth
Palm Beach Tan against its category
The biggest tracked US tanning salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Palm Beach Tan's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Palm Beach Tan | +3.8% |
| 2 | New York Tan | +4.2% |
| 3 | Sun Tan City | -7.8% |
| 4 | L.A. Tan | -6.8% |
| 5 | Glo Tanning | - |
| 6 | Superior Tan | - |
| 7 | Beach Bum Tanning & Airbrush Salon | -21.3% |
| 8 | A Total Tan | -25.4% |
| 9 | Hollywood Tans | +8.2% |
| 10 | Sun Spot Tanning Salon | +5.1% |
Share of tracked category spend, indexed
Store footprint
Store map
631 tracked Palm Beach Tan locations across 34 US states and DC. Texas, Ohio, and South Carolina hold 36% of them.
Tracked stores by state
- Texas 114
- Ohio 65
- South Carolina 49
- Alabama 39
- Georgia 35
- North Carolina 35
- California 34
- Virginia 24
- Colorado 23
- Indiana 19
- Maryland 19
- Missouri 17
- Illinois 15
- Minnesota 12
- Oklahoma 12
- Utah 12
- Mississippi 11
- Arizona 10
- Arkansas 9
- Florida 8
- Oregon 8
- Pennsylvania 8
- Idaho 7
- Washington 7
- Kentucky 6
- Nevada 6
- Tennessee 6
- Kansas 5
- Connecticut 3
- Louisiana 3
- Nebraska 3
- Iowa 2
- Massachusetts 2
- North Dakota 2
- District of Columbia 1
Customer overlap
Who shops at Palm Beach Tan
Tracked chains Palm Beach Tan customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Body Alive
100
Pants Store
98
Baesler's Market
79
Kroger
72
Ambiance Nail Spa
62
lululemon
57
Ulta Beauty
48
SEPHORA
47
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