Trends · data through August 2026

Retail & consumer trends in Virginia

Iceflower tracks 35,219 stores from 17,872 retail and consumer chains in Virginia. The UPS Store grew fastest over the last year, ahead of Valvoline Instant Oil Change and GameStop.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
17,872
Tracked stores
35,219
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. The UPS Store and Valvoline Instant Oil Change sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T The UPS Store logo The UPS Store ▲11 +19.6%
2 V Valvoline Instant Oil Change logo Valvoline Instant Oil Change ▲13 +17.8%
3 G GameStop logo GameStop ▲20 +17.6%
4 B Bloomingdale's logo Bloomingdale's ▲18 +17.0%
5 P Publix logo Publix ▲3 +16.7%
6 D Discount Tire logo Discount Tire ▲15 +15.3%
7 L Lotte Plaza Market logo Lotte Plaza Market ▲17 +15.3%
8 F Five Below logo Five Below ▲5 +14.9%
9 K Kroger logo Kroger ▲2 +14.6%
10 D Dollar Tree logo Dollar Tree ▲3 +13.4%
11 S Sherwin-Williams logo Sherwin-Williams ▲14 +12.8%
12 D Dillard's logo Dillard's ▲12 +12.5%
13 M Marathon logo Marathon ▲9 +12.4%
14 R Restaurant Depot logo Restaurant Depot ▲4 +12.4%
15 T T.J.Maxx logo T.J.Maxx - +12.4%

Store footprint

Store map

25,000 of 35,219 tracked store locations in Virginia, colored by category group.

Top tracked chains by store count

More trends

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