Trends · data through September 2026

Food & Drink trends in Roanoke, VA

Iceflower tracks 671 stores from 458 food & drink chains in Roanoke, VA. Burger King grew fastest over the last year, ahead of Macado's and Bojangles'.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
458
Tracked stores
671
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Burger King and Macado's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Burger King ▲3 +14.6%
2 Macado's ▲1 +10.2%
3 Bojangles' - +6.2%
4 Waffle House ▲2 +3.2%
5 Pancho Mexican Restaurant ▲1 +0.7%
6 McDonald's - +0.5%
7 Chick-fil-A - +0.2%
8 Dunkin' - +0.1%
9 Firehouse Subs - -0.4%
10 El Rodeo - -1.0%
11 Long John Silver's - -1.9%
12 Applebee's Grill + Bar ▲1 -2.0%
13 Starbucks ▲1 -2.2%
14 KFC ▲1 -4.2%
15 Domino's Pizza - -4.3%

Store footprint

Store map

671 tracked store locations in Roanoke, VA, colored by category. The top 5 chains by store count run 68 of the 671 stores (10%); 396 of the 458 tracked chains have a single store here. 6% of the tracked food & drink stores here are pizza chains, against 4% across Virginia.

Top tracked chains by store count

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