Growth
Tropical Smoothie Cafe against its category
The biggest tracked US smoothies, juice & acai chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Tropical Smoothie Cafe's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Tropical Smoothie Cafe | +2.2% |
| 2 | Smoothie King | -2.7% |
| 3 | Jamba | -3.0% |
| 4 | Playa Bowls | -1.9% |
| 5 | Nekter Juice Bar | -15.9% |
| 6 | Everbowl | +3.3% |
| 7 | Planet Smoothie | -16.9% |
| 8 | Robeks Fresh Juices & Smoothies | -6.7% |
| 9 | Juice It Up! | +7.2% |
| 10 | Roxberry Juice Co. | -7.0% |
Share of tracked category spend, indexed
Store footprint
Store map
1,182 tracked Tropical Smoothie Cafe locations across 45 US states and DC. Florida, Texas, and Michigan hold 27% of them.
Tracked stores by state
- Florida 125
- Texas 103
- Michigan 87
- Virginia 67
- North Carolina 57
- Ohio 55
- Illinois 53
- Georgia 52
- Maryland 52
- New York 52
- Pennsylvania 39
- Tennessee 37
- South Carolina 35
- Arkansas 29
- New Jersey 27
- Kentucky 26
- Massachusetts 26
- Wisconsin 23
- Oklahoma 22
- Indiana 21
- Missouri 20
- Arizona 19
- Alabama 17
- Colorado 16
- Louisiana 14
- Utah 13
- Iowa 11
- Kansas 10
- Mississippi 10
- New Hampshire 8
- Connecticut 7
- Nevada 7
- Idaho 5
- Rhode Island 5
- South Dakota 5
- Delaware 4
- California 3
- Maine 3
- North Dakota 3
- Nebraska 3
- New Mexico 3
- Washington 3
- District of Columbia 2
- Hawaii 1
- Minnesota 1
- West Virginia 1
Customer overlap
Who shops at Tropical Smoothie Cafe
Tracked chains Tropical Smoothie Cafe customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends