Growth
Sonic Drive-In against its category
The biggest tracked US fast food restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sonic Drive-In's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
McDonald's
|
-0.6% |
| 2 |
C
Chick-fil-A
|
+4.6% |
| 3 |
T
Taco Bell
|
+0.8% |
| 4 |
W
Wendy's
|
-8.6% |
| 5 |
B
Burger King
|
-2.2% |
| 6 |
P
Panda Express
|
+5.1% |
| 7 |
R
Raising Cane's Chicken Fingers
|
+2.3% |
| 8 |
D
Dairy Queen
|
-0.1% |
| 9 |
A
Arby's
|
-5.1% |
| 10 |
C
Culver's
|
+3.8% |
| 12 |
S
Sonic Drive-In
|
-5.6% |
Share of tracked category spend, indexed
Store footprint
Store map
3,230 tracked Sonic Drive-In locations across 47 US states.
Tracked stores by state
- Texas 975
- Tennessee 218
- Oklahoma 187
- Arkansas 144
- Missouri 131
- Louisiana 129
- Alabama 109
- Florida 106
- Kansas 101
- Arizona 93
- Mississippi 92
- North Carolina 84
- California 81
- Georgia 81
- South Carolina 78
- Colorado 77
- New Mexico 74
- Kentucky 71
- Illinois 50
- Virginia 48
- Ohio 37
- Indiana 25
- Nevada 25
- Pennsylvania 22
- Idaho 20
- Nebraska 19
- New York 18
- Utah 16
- Maryland 15
- Michigan 15
- New Jersey 15
- Washington 14
- Oregon 12
- Iowa 10
- West Virginia 7
- Wyoming 6
- Connecticut 4
- Massachusetts 4
- Rhode Island 3
- South Dakota 3
- Alaska 2
- Minnesota 2
- Montana 2
- Wisconsin 2
- Delaware 1
- Hawaii 1
- North Dakota 1
Customer overlap
Who shops at Sonic Drive-In
Tracked chains Sonic Drive-In customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends