Trends · data through August 2026

Retail trends in Fresno, CA

Iceflower tracks 203 stores from 91 retail chains in Fresno, CA. Burlington grew fastest over the last year, ahead of Office Depot and Five Below.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
91
Tracked stores
203
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Burlington and Office Depot sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Burlington logo Burlington - +17.8%
2 O Office Depot logo Office Depot - +14.0%
3 F Five Below logo Five Below - +13.5%
4 O Old Navy logo Old Navy - +7.5%
5 D Dollar General logo Dollar General ▲1 +4.2%
6 R Ross Dress for Less logo Ross Dress for Less - +1.7%
7 H Hobby Lobby logo Hobby Lobby - +0.2%
8 A Ace Hardware logo Ace Hardware - -0.6%
9 T Target logo Target - -1.6%
10 B Best Buy logo Best Buy - -5.1%
11 T T.J.Maxx logo T.J.Maxx - -5.3%
12 L Lowe's Home Improvement logo Lowe's Home Improvement - -5.3%
13 M Marshalls logo Marshalls - -5.4%
14 W Walmart logo Walmart - -7.8%
15 K Kohl's logo Kohl's ▲1 -9.6%

Store footprint

Store map

203 tracked store locations in Fresno, CA, colored by category.

  • Department Store (41)
  • Clothing Store (37)
  • Discount Store (36)
  • Hardware Store (12)
  • Pet Store (11)
  • Home Improvement Center (9)
  • Art Craft Hobby Store (7)
  • Other categories

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.