Growth
Burlington against its category
The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Burlington's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Ross Dress for Less
|
+7.6% |
| 2 |
B
Burlington
|
+2.5% |
| 3 |
O
Old Navy
|
0.0% |
| 4 |
A
American Eagle
|
-10.1% |
| 5 |
V
Victoria's Secret
|
+3.7% |
| 6 |
L
lululemon
|
+7.9% |
| 7 |
H
H&M
|
-8.8% |
| 8 |
Z
Zara
|
-0.9% |
| 9 |
M
Men's Wearhouse
|
-2.9% |
| 10 |
D
dd's DISCOUNTS
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
1,114 tracked Burlington locations across 47 US states, DC, and 1 territory.
Tracked stores by state
- Texas 134
- Florida 123
- California 105
- New Jersey 54
- Illinois 52
- New York 51
- Pennsylvania 47
- North Carolina 41
- Georgia 39
- Virginia 36
- Ohio 34
- Michigan 33
- Arizona 27
- Maryland 26
- Indiana 22
- Washington 20
- Connecticut 19
- Massachusetts 18
- Tennessee 18
- Colorado 16
- South Carolina 16
- Nevada 15
- Alabama 14
- Puerto Rico 14
- Wisconsin 13
- Oklahoma 11
- Kentucky 10
- Louisiana 10
- Missouri 10
- Utah 10
- Minnesota 9
- Arkansas 8
- Oregon 8
- Kansas 7
- Iowa 5
- Mississippi 5
- New Mexico 5
- Rhode Island 5
- Delaware 4
- New Hampshire 4
- Idaho 3
- Nebraska 3
- Alaska 2
- Maine 2
- South Dakota 2
- District of Columbia 1
- North Dakota 1
- Vermont 1
- West Virginia 1
Customer overlap
Who shops at Burlington
Tracked chains Burlington customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
R
Rancho Markets
30
Rancho Markets
30
More trends