Trends · data through September 2026

Retail & consumer trends in Fresno, CA

Iceflower tracks 4,715 stores from 3,111 retail and consumer chains in Fresno, CA. In-N-Out Burger grew fastest over the last year, ahead of 76 and Vallarta Supermarkets.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
3,111
Tracked stores
4,715
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. In-N-Out Burger and 76 sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 In-N-Out Burger ▲2 +19.4%
2 76 ▲4 +18.9%
3 Vallarta Supermarkets ▲2 +18.8%
4 7-Eleven ▲3 +18.5%
5 Hobby Lobby ▲6 +17.5%
6 California DMV Kiosk ▲10 +17.5%
7 Enterprise Rent-A-Car ▲3 +16.1%
8 Burlington ▲7 +15.9%
9 Grocery Outlet ▲4 +15.6%
10 United States Postal Service ▲3 +14.4%
11 Dollar Tree ▲1 +12.2%
12 Ross Dress for Less ▼1 +10.8%
13 Golden 1 Credit Union ▲6 +10.5%
14 Sprouts Farmers Market ▲5 +9.2%
15 Surf Thru Express Car Wash ▲7 +9.0%

Store footprint

Store map

4,715 tracked store locations in Fresno, CA, colored by category group. The top 5 chains by store count run 247 of the 4,715 stores (5%); 2,761 of the 3,111 tracked chains have a single store here. 10% of the tracked stores here are in grocery & convenience, against 7% across California.

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