Trends · data through September 2026

Food & Drink trends in Wilmington, NC

Iceflower tracks 1,411 stores from 1,074 food & drink chains in Wilmington, NC. Tropical Smoothie Cafe grew fastest over the last year, ahead of Chick-fil-A and Five Guys.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,074
Tracked stores
1,411
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Tropical Smoothie Cafe and Chick-fil-A sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Tropical Smoothie Cafe ▲1 +8.8%
2 Chick-fil-A ▲1 +8.6%
3 Five Guys ▲1 +7.7%
4 Dairy Queen ▲2 +5.9%
5 San Felipe Mexican Restaurant ▲1 +4.7%
6 Eggs Up Grill ▲2 +3.9%
7 Chipotle Mexican Grill ▲2 +3.7%
8 Jersey Mike's Subs ▲1 +3.3%
9 Smithfield's Chicken 'N Bar-B-Q ▲1 +2.9%
10 Burger King - +2.9%
11 Starbucks - +2.4%
12 Waffle House - +1.0%
13 McDonald's ▼1 +0.2%
14 Dunkin' - +0.1%
15 Jade Garden ▲2 +0.1%

Store footprint

Store map

1,411 tracked store locations in Wilmington, NC, colored by category. The top 5 chains by store count run 113 of the 1,411 stores (8%); 980 of the 1,074 tracked chains have a single store here. 6% of the tracked food & drink stores here are seafood & Cajun, against 2% across North Carolina.

Top tracked chains by store count

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