Trends · data through September 2026

Food & Drink trends in Rockford, IL

Iceflower tracks 718 stores from 517 food & drink chains in Rockford, IL. Panera Bread grew fastest over the last year, ahead of Five Guys and Happy Wok.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
517
Tracked stores
718
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Panera Bread and Five Guys sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Panera Bread ▲4 +13.2%
2 Five Guys - +12.7%
3 Happy Wok ▲2 +12.4%
4 Chipotle Mexican Grill ▲2 +11.5%
5 Burger King - +8.9%
6 Dunkin' - +6.4%
7 Starbucks - +6.0%
8 Culver's - +4.4%
9 Papa John's Pizza - +4.1%
10 Fiesta Cancun ▲1 +3.9%
11 Panda Express - +3.4%
12 Applebee's Grill + Bar ▲1 +2.8%
13 Rosati's Pizza - -0.4%
14 Buffalo Wild Wings - -0.6%
15 Tom & Jerry's - -0.6%

Store footprint

Store map

718 tracked store locations in Rockford, IL, colored by category. The top 5 chains by store count run 85 of the 718 stores (12%); 454 of the 517 tracked chains have a single store here. 15% of the tracked food & drink stores here are bars, pubs & breweries, against 11% across Illinois.

Top tracked chains by store count

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