Growth
Culver's against its category
The biggest tracked US burger chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Culver's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | McDonald's | +1.2% |
| 2 | Wendy's | -12.5% |
| 3 | Burger King | +6.2% |
| 4 | Culver's | +9.0% |
| 5 | Sonic Drive-In | -4.3% |
| 6 | Whataburger | +4.2% |
| 7 | In-N-Out Burger | +9.4% |
| 8 | Jack in the Box | -6.8% |
| 9 | Five Guys | +2.7% |
| 10 | Hardee's | -7.8% |
Share of tracked category spend, indexed
Store footprint
Store map
974 tracked Culver's locations across 26 US states. Wisconsin, Illinois, and Florida hold 41% of them.
Tracked stores by state
- Wisconsin 149
- Illinois 129
- Florida 117
- Michigan 99
- Indiana 86
- Minnesota 58
- Missouri 37
- Arizona 35
- Iowa 35
- Ohio 28
- Colorado 25
- Georgia 24
- North Carolina 18
- Texas 18
- Alabama 16
- Kentucky 16
- South Carolina 14
- Utah 13
- Nebraska 12
- Kansas 11
- South Dakota 10
- Tennessee 9
- North Dakota 7
- Idaho 4
- Arkansas 2
- Wyoming 2
Customer overlap
Who shops at Culver's
Tracked chains Culver's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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