Trends · data through August 2026

Retail trends in Omaha, NE-IA

Iceflower tracks 343 stores from 164 retail chains in Omaha, NE-IA. Lowe's Home Improvement grew fastest over the last year, ahead of Michaels and Hallmark.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
164
Tracked stores
343
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Lowe's Home Improvement and Michaels sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 L Lowe's Home Improvement logo Lowe's Home Improvement - +12.9%
2 M Michaels logo Michaels - +12.3%
3 H Hallmark logo Hallmark ▲1 +11.4%
4 R Ross Dress for Less logo Ross Dress for Less ▲2 +11.4%
5 T The Home Depot logo The Home Depot - +11.2%
6 D Dollar General logo Dollar General ▲2 +10.3%
7 H Hobby Lobby logo Hobby Lobby - +10.0%
8 T Tractor Supply Co. logo Tractor Supply Co. - +8.9%
9 T T.J.Maxx logo T.J.Maxx - +8.7%
10 O Office Depot logo Office Depot ▲2 +4.1%
11 F Five Below logo Five Below ▲1 +3.9%
12 P PetSmart logo PetSmart - +1.9%
13 B Best Buy logo Best Buy - +0.7%
14 J JCPenney logo JCPenney - -1.6%
15 W Walmart logo Walmart - -1.8%

Store footprint

Store map

343 tracked store locations in Omaha, NE-IA, colored by category.

  • Department Store (56)
  • Discount Store (55)
  • Clothing Store (45)
  • Smoke Shop (24)
  • Hardware Store (19)
  • Art Craft Hobby Store (19)
  • Pet Store (18)
  • Other categories

Top tracked chains by store count

More trends

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