Trends · data through September 2026

Retail trends in Springfield, MA

Iceflower tracks 258 stores from 166 retail chains in Springfield, MA. Dollar General grew fastest over the last year, ahead of Five Below and Dollar Tree.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
166
Tracked stores
258
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar General and Five Below sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Dollar General - +19.5%
2 Five Below ▲1 +19.0%
3 Dollar Tree ▲1 +13.6%
4 Petco - +1.5%
5 Family Dollar - +0.4%
6 Walmart - -1.5%
7 Ocean State Job Lot - -1.7%
8 The Home Depot - -2.6%
9 T.J.Maxx - -4.8%
10 Rocky's Ace Hardware ▼1 -5.0%
11 Staples ▼1 -12.5%
  • Discount Store
  • Hardware Store
  • Home Improvement Center
  • Specialty Store
  • Pet Store
  • Sporting Goods Store
  • Sneakers & Athletic Brands
  • Other categories

Store footprint

Store map

258 tracked store locations in Springfield, MA, colored by category. The top 5 chains by store count run 61 of the 258 stores (24%); 136 of the 166 tracked chains have a single store here. 24% of the tracked retail stores here are discount stores, against 9% across Massachusetts.

  • Discount Store (61)
  • Hardware Store (14)
  • Home Improvement Center (13)
  • Specialty Store (11)
  • Pet Store (10)
  • Sporting Goods Store (9)
  • Sneakers & Athletic Brands (9)
  • Other categories

Top tracked chains by store count

More trends

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