Growth
Talbots against its category
The biggest tracked US women's classic chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Talbots's share of the category quarter by quarter, indexed to 2024 Q3 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
|
+6.1% |
| 2 |
L
|
+1.4% |
| 3 |
C
|
+1.0% |
| 4 |
T
|
+8.8% |
| 5 |
L
|
-5.8% |
| 6 |
W
|
-4.7% |
| 7 |
T
|
-42.4% |
| 8 |
J
|
+8.6% |
| 9 |
A
|
+14.5% |
| 10 | C Country Store | +16.5% |
Share of tracked category spend, indexed
Store footprint
Store map
439 tracked Talbots locations across 44 US states.
Tracked stores by state
- Florida 32
- Pennsylvania 31
- Texas 31
- North Carolina 27
- Massachusetts 23
- New York 23
- California 21
- Georgia 20
- New Jersey 20
- Ohio 20
- Virginia 16
- Illinois 15
- South Carolina 15
- Michigan 14
- Connecticut 12
- Tennessee 11
- Maryland 10
- Minnesota 9
- Alabama 7
- Indiana 7
- New Hampshire 7
- Arizona 6
- Kentucky 6
- Missouri 6
- Maine 5
- Wisconsin 5
- Delaware 4
- Oklahoma 4
- Colorado 3
- Iowa 3
- Louisiana 3
- Mississippi 3
- West Virginia 3
- Kansas 2
- Nevada 2
- Oregon 2
- Rhode Island 2
- Vermont 2
- Washington 2
- Arkansas 1
- Idaho 1
- Nebraska 1
- New Mexico 1
- Utah 1
Customer overlap
Who shops at Talbots
Tracked chains Talbots customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends