Growth
Rocky's Ace Hardware against its category
The biggest tracked US hardware stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Rocky's Ace Hardware's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Tractor Supply Co.
|
+3.1% |
| 2 |
M
Menards
|
-3.9% |
| 3 |
H
Harbor Freight Tools
|
-2.4% |
| 4 |
A
Ace Hardware
|
+1.2% |
| 5 |
S
Sherwin-Williams
|
+12.2% |
| 6 |
T
True Value
|
-12.0% |
| 7 |
W
Wilco
|
+2.2% |
| 8 |
S
Standard Plumbing Supply
|
- |
| 9 |
T
Tractor Supply Company
|
-9.7% |
| 10 |
L
Lowes
|
-8.7% |
| 22 |
R
Rocky's Ace Hardware
|
-0.6% |
Share of tracked category spend, indexed
Store footprint
Store map
28 tracked Rocky's Ace Hardware locations across 7 US states.
Tracked stores by state
- Massachusetts 18
- New Hampshire 3
- Florida 2
- Ohio 2
- Connecticut 1
- Pennsylvania 1
- Rhode Island 1
Customer overlap
Who shops at Rocky's Ace Hardware
Tracked chains Rocky's Ace Hardware customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
D
Dot's Market
100
Dot's Market
100
D
Dorothy Lane Market
96
Dorothy Lane Market
96
B
Belmont Party Supply
71
P
Palmer Nursery
67
B
Butcher Boy Market
65
C
Chubby's Food and Beer Store
62
G
Genuine Auto Parts
52
C
Crosby's Marketplace
51
C
City of Dayton
51
City of Dayton
51
More trends