Trends · data through August 2026

Retail & consumer trends in Salinas, CA

Iceflower tracks 542 stores from 380 retail and consumer chains in Salinas, CA. Dollar Tree grew fastest over the last year, ahead of Ross Dress for Less and KFC.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
380
Tracked stores
542
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar Tree and Ross Dress for Less sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dollar Tree logo Dollar Tree ▲2 +16.3%
2 R Ross Dress for Less logo Ross Dress for Less - +16.2%
3 K KFC logo KFC - +14.9%
4 W Walgreens logo Walgreens ▲2 +7.6%
5 Q Quik Stop logo Quik Stop ▲2 +5.4%
6 T Target logo Target - +3.5%
7 G Grocery Outlet logo Grocery Outlet - +3.3%
8 D Denny's logo Denny's - +2.4%
9 M McDonald's logo McDonald's ▲1 +1.6%
10 T The Bagel Bakery ▲1 +0.6%
11 C CVS Pharmacy logo CVS Pharmacy - -0.0%
12 S Shell logo Shell - -1.1%
13 B Burger King logo Burger King ▲1 -1.1%
14 T Taco Bell logo Taco Bell ▲1 -1.6%
15 U United States Postal Service logo United States Postal Service ▲1 -1.7%

Store footprint

Store map

542 tracked store locations in Salinas, CA, colored by category group.

Top tracked chains by store count

More trends

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