Growth
Grocery Outlet against its category
The biggest tracked US discount grocers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Grocery Outlet's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | ALDI | +2.9% |
| 2 | WinCo | -8.7% |
| 3 | Lidl | -0.2% |
| 4 | Grocery Outlet | +9.3% |
| 5 | Smart & Final | +2.1% |
| 6 | Food 4 Less | +0.8% |
| 7 | Save A Lot | -1.3% |
| 8 | Marc's | -6.3% |
| 9 | FoodMaxx | -4.4% |
| 10 | Food Depot | +0.6% |
Share of tracked category spend, indexed
Store footprint
Store map
445 tracked Grocery Outlet locations across 15 US states. California, Washington, and Oregon hold 76% of them.
Tracked stores by state
- California 236
- Washington 57
- Oregon 46
- Pennsylvania 29
- Nevada 15
- Idaho 13
- Maryland 12
- Florida 10
- New Jersey 8
- Ohio 8
- Alabama 6
- New York 2
- Arkansas 1
- Michigan 1
- North Carolina 1
Customer overlap
Who shops at Grocery Outlet
Tracked chains Grocery Outlet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Fred Meyer
100
WinCo
86
Bi-Mart
77
Safeway
75
ampm
64
Albertsons
62
Raley's
59
Plateau Travel Plaza
55
More trends