Trends · data through September 2026

Retail & consumer trends in Louisville/Jefferson County, KY-IN

Iceflower tracks 12,554 stores from 8,432 retail and consumer chains in Louisville/Jefferson County, KY-IN. Goodwill grew fastest over the last year, ahead of Burlington and Tire Discounters.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
8,432
Tracked stores
12,554
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Goodwill and Burlington sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Goodwill ▲8 +16.6%
2 Burlington ▲8 +16.5%
3 Tire Discounters ▲12 +16.5%
4 Cox's Smokers Outlet ▲10 +12.9%
5 Mortenson Family Dental ▲12 +11.6%
6 Ross Dress for Less ▲6 +11.1%
7 Subway ▲8 +10.5%
8 Kroger - +10.2%
9 Victoria's Secret ▲9 +8.5%
10 Marshalls ▲2 +8.2%
11 Save A Lot ▲10 +8.0%
12 Shell ▲1 +7.6%
13 Barnes & Noble ▲6 +6.7%
14 Enterprise Rent-A-Car ▲4 +6.7%
15 Valvoline Instant Oil Change ▲4 +6.6%

Store footprint

Store map

12,554 tracked store locations in Louisville/Jefferson County, KY-IN, colored by category group. The top 5 chains by store count run 518 of the 12,554 stores (4%); 7,650 of the 8,432 tracked chains have a single store here.

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