Trends · data through August 2026

Jewelry Stores in the United States

Iceflower tracks 1,220 stores from 479 jewelry stores chains in the United States. David Yurman grew fastest over the last year, ahead of Jared and Shane Co..

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
479
Tracked stores
1,220
Consumer panel
130M+

Growth ranking

Fastest-growing tracked jewelry stores chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. David Yurman and Jared sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D David Yurman logo David Yurman ▲1 +11.9%
2 J Jared logo Jared - +8.0%
3 S Shane Co. logo Shane Co. - +5.5%
4 J James Avery Artisan Jewelry logo James Avery Artisan Jewelry - +3.8%
5 M Morgan Jewelers logo Morgan Jewelers ▲1 +3.2%
6 K Kay Jewelers logo Kay Jewelers - +2.7%
7 P Pandora logo Pandora - +0.8%
8 Z Zales logo Zales ▼1 +0.4%
9 S Silver Safari - -1.2%
10 R REEDS Jewelers logo REEDS Jewelers - -1.5%
11 T Tiffany & Co. logo Tiffany & Co. - -3.1%
12 P Piercing Pagoda logo Piercing Pagoda - -3.3%
13 K Kendra Scott logo Kendra Scott - -3.8%
14 T Time Square - -10.3%
15 B Body Jewelry Plus - -11.1%
  • Pandora
  • Kay Jewelers
  • Tiffany & Co.
  • Piercing Pagoda
  • Kendra Scott
  • James Avery Artisan Jewelry
  • Jared
  • Other tracked chains

Store footprint

Store map

1,220 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • Pandora (232)
  • Kay Jewelers (56)
  • Tiffany & Co. (24)
  • Piercing Pagoda (104)
  • Kendra Scott (81)
  • James Avery Artisan Jewelry (72)
  • Jared (11)
  • Other tracked chains

Top tracked chains by store count

  • 1 P Pandora logo Pandora 232
  • 2 P Piercing Pagoda logo Piercing Pagoda 104
  • 3 K Kendra Scott logo Kendra Scott 81
  • 4 J James Avery Artisan Jewelry logo James Avery Artisan Jewelry 72
  • 5 K Kay Jewelers logo Kay Jewelers 56
  • 6 L Lovisa logo Lovisa 43
  • 7 T Tiffany & Co. logo Tiffany & Co. 24
  • 8 F Fossil logo Fossil 23
  • 9 F Fast-Fix Jewelry and Watch Repairs logo Fast-Fix Jewelry and Watch Repairs 17
  • 10 Z Zales logo Zales 12
  • 11 J Jared logo Jared 11
  • 12 R REEDS Jewelers logo REEDS Jewelers 9
  • 13 B Blue Nile logo Blue Nile 8
  • 14 D David Yurman logo David Yurman 6
  • 15 S Swarovski logo Swarovski 6
  • 16 J Jensen Jewelers logo Jensen Jewelers 6
  • 17 M Morgan Jewelers logo Morgan Jewelers 5
  • 18 S Silver Loft 4
  • 19 R Rogers & Hollands Jewelers logo Rogers & Hollands Jewelers 4
  • 20 D Day's Jewelers 4
  • 21 B Body Jewelry Plus 3
  • 22 S Shane Co. logo Shane Co. 3
  • 23 T Time Square 3
  • 24 S Silver Safari 3
  • 25 J James Avery Jewelry logo James Avery Jewelry 2
  • 26 S Shinola logo Shinola 2
  • 27 F Facet Jewelry Music and Pawn 2
  • 28 D Diamond Concepts 2
  • 29 D Daniel's Jewelers logo Daniel's Jewelers 2
  • 30 H Helzberg Diamonds logo Helzberg Diamonds 2
  • 31 C Cartier logo Cartier 2
  • 32 J Jewelry Repair Center 2
  • 33 A Alpine Jewelers 2
  • 34 M Midnight Sun 2
  • 35 D Diamonds Direct 2
  • 36 M MJ Diamonds 2
  • 37 T The Castle Jewelry and Pawn 2
  • 38 C Catbird logo Catbird 2
  • 39 L Long Jewelers 2
  • 40 S Sam Moon logo Sam Moon 2
  • 41 B Bailey's Fine Jewelry logo Bailey's Fine Jewelry 2
  • 42 P Pearl Factory logo Pearl Factory 2
  • 43 S Store 5a logo Store 5a 2
  • 44 J Jewelry Box Stores 2
  • 45 I Intrigue Jewelers 2
  • 46 C Crescent Jewelers 2
  • 47 M Modern Mods 2
  • 48 T Time Machine Kiosk 1
  • 49 W Will Jewelers 1
  • 50 B Bryan Jewelry 1

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