Trends · data through September 2026

Jewelry Stores in New Jersey

Iceflower tracks 258 stores from 206 jewelry store chains in New Jersey. Helzberg Diamonds grew fastest over the last year, ahead of Zales and Kay Jewelers.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
206
Tracked stores
258
Consumer panel
130M+

Growth ranking

Fastest-growing tracked jewelry store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Helzberg Diamonds and Zales sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Helzberg Diamonds ▲1 +16.0%
2 Zales - +10.8%
3 Kay Jewelers ▲1 +8.5%
4 Wish - +6.0%
5 Time After Time - -0.4%
6 Jared ▼1 -18.9%
7 Tiffany & Co. ▼1 -70.8%
  • Kay Jewelers
  • Tanishq USA
  • Cartier
  • Tiffany & Co.
  • Zales
  • Malabar Gold and Diamonds
  • Sona Jewelers
  • Other tracked chains

Store footprint

Store map

258 tracked store locations in New Jersey. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 44 of the 258 stores (17%); 192 of the 206 tracked chains have a single store here. 3% of the tracked retail stores here are jewelry stores, the same share as across the United States.

  • Kay Jewelers (19)
  • Tanishq USA (1)
  • Cartier (1)
  • Tiffany & Co. (5)
  • Zales (10)
  • Malabar Gold and Diamonds (1)
  • Sona Jewelers (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 Kay Jewelers 19
  • 2 Zales 10
  • 3 Jared 5
  • 4 Helzberg Diamonds 5
  • 5 Tiffany & Co. 5
  • 6 Time After Time 4
  • 7 Wish 3
  • 8 Joseph Jacob Jewelers 3
  • 9 Henry's Fine Jewelry 2
  • 10 Brand Jewelers 2
  • 11 Roman Jewelers 2
  • 12 Neves Jewelers 2
  • 13 Diamond Hut Jewelers 2
  • 14 Mahtani Jewelers 2
  • 15 Elegant Jewels International 1
  • 16 Tanishq USA 1
  • 17 Mantua Jewelers 1
  • 18 Ray's Jewelry 1
  • 19 Exotic Stones LLC 1
  • 20 Kataw Jewelers 1
  • 21 Greco Jewelers & Clock Shop 1
  • 22 Royal Jewelry 1
  • 23 Anthony Simon Jewelers 1
  • 24 Smithville Jeweler 1
  • 25 Tahara Jewelry 1
  • 26 Galaxie Jewelry 1
  • 27 Boston Louis Jewelers 1
  • 28 Garbo Jewelers 1
  • 29 Casino Jewelry 1
  • 30 Waterdale Collection 1
  • 31 Rapid Repair Jewelers 1
  • 32 Perfect Jewelry Inc 1
  • 33 Pave Goldsmith 1
  • 34 F. Gerald New, Inc. 1
  • 35 Frederic's Jewelers 1
  • 36 Trendie Treasures 1
  • 37 McGarry's Jewelers 1
  • 38 Gabriel Jewelers 1
  • 39 Cornerstone Jewelers 1
  • 40 Venus Creations Jewelers 1
  • 41 My Sister's Jewelry Box 1
  • 42 Fords Jewelers 1
  • 43 Allure Jewelry & Watches 1
  • 44 Arthur Jewelry 1
  • 45 Hot Jewelry Box 1
  • 46 Gary's Gem Garden 1
  • 47 Belgium Jewelers 1
  • 48 Gold Star Jewlery 1
  • 49 Browne's Jewelers 1
  • 50 Jewelry & Watch Doctor 1

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