Trends · data through September 2026

Kitchen & Cookware in the United States

Iceflower tracks 388 stores from 9 kitchen & cookware chains in the United States. Lakeland grew fastest over the last year, ahead of Le Creuset Outlet Store and LeRoux Kitchen.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
9
Tracked stores
388
Consumer panel
130M+

Growth ranking

Fastest-growing tracked kitchen & cookware chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Lakeland and Le Creuset Outlet Store sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 L Lakeland logo Lakeland - +6.2%
2 L Le Creuset Outlet Store logo Le Creuset Outlet Store - +3.9%
3 L LeRoux Kitchen - +3.3%
4 Z Zwilling logo Zwilling - +3.3%
5 W Williams-Sonoma logo Williams-Sonoma - +3.2%
6 S Sur La Table logo Sur La Table - -1.1%
7 N Nespresso logo Nespresso - -4.4%
  • Williams-Sonoma
  • Sur La Table
  • Nespresso
  • Le Creuset Outlet Store
  • LeRoux Kitchen
  • Zwilling
  • The Cupboard
  • Other tracked chains

Store footprint

Store map

388 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • Williams-Sonoma (190)
  • Sur La Table (61)
  • Nespresso (36)
  • Le Creuset Outlet Store (72)
  • LeRoux Kitchen (4)
  • Zwilling (16)
  • The Cupboard (5)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.