Trends · data through September 2026

Retail & consumer trends in New Hampshire

Iceflower tracks 9,037 stores from 5,832 retail and consumer chains in New Hampshire. Nouria grew fastest over the last year, ahead of Rapid Refill and Sunoco.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
5,832
Tracked stores
9,037
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Nouria and Rapid Refill sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Nouria ▲4 +19.0%
2 Rapid Refill ▲11 +18.8%
3 Sunoco ▲3 +17.7%
4 Harbor Freight Tools ▲7 +16.5%
5 Hobby Lobby ▲5 +14.5%
6 Cumberland Farms - +11.1%
7 Victoria's Secret ▲1 +10.6%
8 Mr. Mike's ▲9 +10.5%
9 Exxon - +9.8%
10 Aubuchon Hardware ▲6 +9.4%
11 Sullivan Tire & Auto Service ▲12 +9.4%
12 Dollar Tree ▲6 +9.4%
13 Granite State Credit Union ▲11 +8.9%
14 Circle K - +8.8%
15 NH Liquor & Wine Outlet - +8.1%

Store footprint

Store map

9,037 tracked store locations in New Hampshire, colored by category group. The top 5 chains by store count run 501 of the 9,037 stores (6%); 5,278 of the 5,832 tracked chains have a single store here. 11% of the tracked stores here are in health & beauty, against 17% across the United States.

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