Trends · data through September 2026

Grocery & Convenience trends in New Hampshire

Iceflower tracks 744 stores from 526 grocery & convenience chains in New Hampshire. NH Liquor & Wine Outlet grew fastest over the last year, ahead of New Hampshire Liquor & Wine Outlet and BJ's Wholesale Club.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
526
Tracked stores
744
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. NH Liquor & Wine Outlet and New Hampshire Liquor & Wine Outlet sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 NH Liquor & Wine Outlet - +8.3%
2 New Hampshire Liquor & Wine Outlet ▲1 +5.1%
3 BJ's Wholesale Club - +2.6%
4 Whole Foods Market ▲1 +2.5%
5 Market Basket - +0.4%
6 Shaw's - +0.1%
7 Trader Joe's ▲1 -0.2%
8 T-Bird Mini Mart - -2.1%
9 Hannaford - -3.1%
10 Price Chopper ▼1 -5.3%
11 Beer and Wine Nation - -6.1%
12 ALDI ▼2 -11.7%
13 Stonewall Kitchen - -18.1%

Store footprint

Store map

744 tracked store locations in New Hampshire, colored by category. The top 5 chains by store count run 175 of the 744 stores (24%); 499 of the 526 tracked chains have a single store here. 7% of the tracked grocery & convenience stores here are farms, against 4% across the United States.

Top tracked chains by store count

  • 1 NH Liquor & Wine Outlet 64
  • 2 Hannaford 36
  • 3 Market Basket 34
  • 4 Shaw's 26
  • 5 New Hampshire Liquor & Wine Outlet 15
  • 6 ALDI 9
  • 7 T-Bird Mini Mart 7
  • 8 BJ's Wholesale Club 7
  • 9 Whole Foods Market 4
  • 10 Price Chopper 4
  • 11 Evans Expressmart 4
  • 12 Trader Joe's 3
  • 13 Beer and Wine Nation 3
  • 14 Stonewall Kitchen 3
  • 15 Smoke 'N Barley 2
  • 16 State Line Grocery and Smoke Shop 2
  • 17 Jake's Market & Deli 2
  • 18 Lull Farm 2
  • 19 Gage Hill Farm 2
  • 20 The Beer Store 2
  • 21 Tuscan Market 2
  • 22 The Wine'ing Butcher 2
  • 23 The City Tobacco and Beverage Center 2
  • 24 McKinnon's Market & Super Butcher Shop 2
  • 25 Sam's Club 2
  • 26 Janetos Superette 1
  • 27 Whitefield Market and Deli 1
  • 28 Penguin Mart 1
  • 29 Pier 19 Country Store 1
  • 30 Hatch Convenience Store 1
  • 31 Beans & Greens Farm 1
  • 32 Newfound Country Store 1
  • 33 Waynes Market 1
  • 34 Bunny's Superette 1
  • 35 Richardson's Market 1
  • 36 North Country Shop & Save 1
  • 37 Weare Market and Deli 1
  • 38 Top of the Hill Farm 1
  • 39 East Kingston Market 1
  • 40 Isinglass Country Store 1
  • 41 Kevin's Discount Center 1
  • 42 Snax 1
  • 43 Shiva Market 1
  • 44 Spring Ledge Farm 1
  • 45 Vista Bev & Market 1
  • 46 The Local Grocer 1
  • 47 Lyme Country Store 1
  • 48 Sunnycrest Farm 1
  • 49 Downtown Discount Beverage 1
  • 50 Butternut Farm 1

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