Growth
Hannaford against its category
The biggest tracked US grocery stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hannaford's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
Store footprint
Store map
200 tracked Hannaford locations across 5 US states.
Tracked stores by state
- Maine 75
- New York 57
- New Hampshire 35
- Vermont 17
- Massachusetts 16
Customer overlap
Who shops at Hannaford
Tracked chains Hannaford customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Market Bistro
33
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