Growth ranking
Fastest-growing tracked toy stores chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Build-A-Bear Workshop and LEGO sit in the high-growth half.
#
Chain
YoY growth
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 |
B
Build-A-Bear Workshop
|
— | +17.8% |
| 2 |
L
LEGO
|
— | -9.6% |
- LEGO
- Build-A-Bear Workshop
- Droid Depot
- Mattel
- Geppetto's
- Knick's Knacks
- Cardboardia
- Other tracked chains
Store footprint
Store map
76 tracked store locations in California. The 7 largest tracked chains are highlighted.
- LEGO (7)
- Build-A-Bear Workshop (18)
- Droid Depot (1)
- Mattel (1)
- Geppetto's (1)
- Knick's Knacks (1)
- Cardboardia (1)
- Other tracked chains
Top tracked chains by store count
-
1
B
Build-A-Bear Workshop 18
-
2
L
LEGO 7
- 3 T The Game Chest 2
-
4
G
Geppetto's Toys 2
- 5 D Droid Depot 1
- 6 J Jacks Toy Shop 1
- 7 O Odyssey Games 1
- 8 T The Avid Reader 1
- 9 G Games of Brentwood 1
- 10 M Monkey Pants 1
- 11 R Replay Toys Boutique 1
- 12 O Optimus Toys 1
- 13 L LOHO Love & Hope 1
- 14 T Tom's Toys 1
- 15 T The Wishing Well Shop 1
- 16 F Fire And Dice 1
- 17 H Hi Hi Mochi 1
- 18 M Mr G's For Toys 1
- 19 T The Kite Connection 1
- 20 W Woot Bear 1
- 21 F Five Little Monkeys 1
- 22 S Squishables 1
- 23 C Celia's Fashion Dolls 1
- 24 J Just Imagine 1
- 25 T Truckee Variety Co. 1
- 26 G Goblin Bros 1
- 27 S Superhero Toys n More 1
- 28 L Little Roots Toy Shop 1
-
29
M
Mattel 1
- 30 G Geppetto's 1
- 31 K Knick's Knacks 1
- 32 C Cardboardia 1
- 33 G GameZone 1
-
34
A
American Girl 1
- 35 G Game Empire 1
- 36 D Downtown Toys N Comics 1
-
37
T
- 38 T The Toyland 1
- 39 A Anime Jungle 1
- 40 R Rare and Sleeveless 1
- 41 A A Hidden Fortress 1
- 42 C Card Addicts 1
-
43
B
Bricks & Minifigs 1
- 44 S Sarge's Surplus Hut 1
- 45 H Hellspawn Toys N Collectibles 1
-
46
L
Lakeshore Learning Store 1
-
47
M
Mad Alpaca Games 1
- 48 U Utopia Games and Collectibles 1
- 49 T Table-Top Heroes 1
-
50
T
ToyArena 1
More trends