Trends · data through July 2026

Gun Stores in California

Iceflower tracks 45 stores from 19 gun stores chains in California.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
19
Tracked stores
45
Consumer panel
130M+

Growth ranking

Fastest-growing tracked gun stores chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Turner's Outdoorsman and Ammo Bros sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T Turner's Outdoorsman logo Turner's Outdoorsman +3.7%
2 A Ammo Bros -48.1%
  • Turner's Outdoorsman
  • Discount Gun Mart
  • Dirty Bird Guns and Ammo
  • Ammo Bros
  • So Cal Gun
  • San Diego Guns
  • Fine Firearms
  • Other tracked chains

Store footprint

Store map

45 tracked store locations in California. The 7 largest tracked chains are highlighted.

  • Turner's Outdoorsman (23)
  • Discount Gun Mart (2)
  • Dirty Bird Guns and Ammo (1)
  • Ammo Bros (4)
  • So Cal Gun (1)
  • San Diego Guns (1)
  • Fine Firearms (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 T Turner's Outdoorsman logo Turner's Outdoorsman 23
  • 2 A Ammo Bros 4
  • 3 D Discount Gun Mart logo Discount Gun Mart 2
  • 4 D Dixon Gun Show 1
  • 5 H Highland Guns 1
  • 6 P Patriotic Arms 1
  • 7 K Kings Gun Center logo Kings Gun Center 1
  • 8 V Valley Gun 1
  • 9 E Evolution Sports 1
  • 10 B Burbank Ammo & Guns 1
  • 11 L LAX Ammunition San Diego 1
  • 12 W West Coast Firearms 1
  • 13 C Camarillo Gun Store 1
  • 14 P Poway Weapons and Gear Range 1
  • 15 U US Patriot Armory 1
  • 16 F Fine Firearms 1
  • 17 S San Diego Guns 1
  • 18 S So Cal Gun 1
  • 19 D Dirty Bird Guns and Ammo 1

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