Trends · data through September 2026

Gift Shops in Virginia

Iceflower tracks 209 stores from 150 gift shop chains in Virginia. Sunsations grew fastest over the last year, ahead of Hallmark and Virginia Gift Shop.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
150
Tracked stores
209
Consumer panel
130M+

Growth ranking

Fastest-growing tracked gift shop chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Sunsations and Hallmark sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Sunsations - -3.2%
2 Hallmark - -9.0%
3 Virginia Gift Shop - -15.6%
4 Banner's Hallmark Shop - -19.7%
5 Painted Tree Boutiques - -38.9%
  • Banner's Hallmark Shop
  • Hallmark
  • Sunsations
  • Painted Tree Boutiques
  • Miniso
  • Jersey's Cards and Comics
  • American Girl Place
  • Other tracked chains

Store footprint

Store map

209 tracked store locations in Virginia. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 56 of the 209 stores (27%); 139 of the 150 tracked chains have a single store here. 2% of the tracked retail stores here are gift shops, the same share as across the United States.

  • Banner's Hallmark Shop (23)
  • Hallmark (17)
  • Sunsations (10)
  • Painted Tree Boutiques (3)
  • Miniso (3)
  • Jersey's Cards and Comics (1)
  • American Girl Place (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 Banner's Hallmark Shop 23
  • 2 Hallmark 17
  • 3 Sunsations 10
  • 4 Painted Tree Boutiques 3
  • 5 Miniso 3
  • 6 Whitley's Peanut Factory 3
  • 7 Virginia Gift Shop 3
  • 8 Ace Hobbies 2
  • 9 The Lazy Daisy 2
  • 10 Counts' Hallmark Shop 2
  • 11 Earthbound Trading Co. 2
  • 12 Grandfather's Country Creations 1
  • 13 Island Times 1
  • 14 The Coin & Gift Shop 1
  • 15 Celebrations 1
  • 16 Blue Crab Bay Co. 1
  • 17 The Mini Foundry 1
  • 18 Silver Cloud 1
  • 19 Victory By Volume 1
  • 20 Traditions 1
  • 21 York Awards 1
  • 22 Jay's Trading Post 1
  • 23 Chuckletown Productions 1
  • 24 Shenandoah General Store 1
  • 25 Nauti Nell's 1
  • 26 Cottage Lane 1
  • 27 The Picket Fence 1
  • 28 Ten Thousand Villages 1
  • 29 Rainbow Hill 1
  • 30 The Dilly Dally 1
  • 31 Hill City Collectibles 1
  • 32 When Pigs Fly Magic Happens 1
  • 33 Just For You Gift Shop, Tanning & More 1
  • 34 Watch And Pen Llc 1
  • 35 Julie's Etc Custom Embroidery and Unique Gifts 1
  • 36 Kawaii Corner 1
  • 37 East West 1
  • 38 The Christmas Shop 1
  • 39 2nd Hand Heroes 1
  • 40 Mindful Hands 1
  • 41 R. P. Wallace & Sons General Store 1
  • 42 Sweet Violet 1
  • 43 Whispers of Time 1
  • 44 All Things Irish 1
  • 45 Wallaces Trading Post 1
  • 46 Island Treasures 1
  • 47 Sacred Star and Stone 1
  • 48 Eagles 1
  • 49 VMI Store 1
  • 50 The Collector's Lair 1

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