Trends · data through September 2026

Sporting Goods Stores in Virginia

Iceflower tracks 410 stores from 308 sporting goods store chains in Virginia. Club Champion grew fastest over the last year, ahead of Sportsman's Warehouse and Dover Saddlery.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
308
Tracked stores
410
Consumer panel
130M+

Metro by metro

The leading sporting goods store chains in every Virginia metro area

Tracked sporting goods store chains ranked by consumer spend in each metro area, Q4 2025–Q3 2026. DICK'S Sporting Goods leads in 6 metro areas, Academy Sports + Outdoors in 1 metro area. Against their share in Virginia as a whole, DICK'S Sporting Goods stands out in 3 metro areas.

By tracked consumer spend, Q4 2025–Q3 2026

Not enough tracked stores: Harrisonburg, VA · Kingsport-Bristol, TN-VA (VA part) · Staunton-Stuarts Draft, VA · Winchester, VA-WV (VA part)

No ranked chain with 5% of the metro area's spend and 3 stores there: Blacksburg, VA · Charlottesville, VA · Lynchburg, VA · Roanoke, VA

Not enough tracked stores: Harrisonburg, VA · Kingsport-Bristol, TN-VA (VA part) · Staunton-Stuarts Draft, VA · Winchester, VA-WV (VA part)

A metro area shows a ranking once it has at least 2 tracked sporting goods store chains and 10 tracked stores. Relative to Virginia compares a chain's share of the metro area's spend with its share in Virginia as a whole. It ranks the 7 biggest chains in Virginia and the chains that lead a metro area by spend, wherever a chain has at least 5% of the metro area's spend and 3 stores there. Metro areas are the Census Bureau's metropolitan statistical areas; the rest of Virginia is light gray. A metro area crossing the state line counts only its stores in Virginia. Colors match the store map; other tracked chains are gray.

Growth ranking

Fastest-growing tracked sporting goods store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Club Champion and Sportsman's Warehouse sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Club Champion ▲2 +15.5%
2 Sportsman's Warehouse - +7.9%
3 Dover Saddlery - -1.4%
4 Golf Galaxy - -2.9%
5 DICK'S Sporting Goods - -7.6%
6 Trek Bicycle ▲1 -8.1%
7 Play It Again Sports ▲1 -9.1%
8 Collector's Heaven ▼1 -12.0%
9 Lacrosse Unlimited ▼1 -14.2%
10 East Coast Leisure - -15.5%
11 Conte's Bike Shop - -15.7%
12 17th Street Surf Shop - -16.0%
13 West Marine ▼2 -21.5%
14 Addicted to Golf - -66.8%
  • DICK'S Sporting Goods
  • Bass Pro Shops
  • Academy Sports + Outdoors
  • Green Top Sporting Goods
  • Superior Pawn & Gun
  • Cabela's
  • Sportsman's Warehouse
  • Other tracked chains

Store footprint

Store map

410 tracked store locations in Virginia. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 61 of the 410 stores (15%); 272 of the 308 tracked chains have a single store here. 4% of the tracked retail stores here are sporting goods stores, the same share as across the United States.

  • DICK'S Sporting Goods (27)
  • Bass Pro Shops (2)
  • Academy Sports + Outdoors (4)
  • Green Top Sporting Goods (1)
  • Superior Pawn & Gun (2)
  • Cabela's (2)
  • Sportsman's Warehouse (4)
  • Other tracked chains

Top tracked chains by store count

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