Trends · data through September 2026

Hair Salons in the United States

Iceflower tracks 30,572 stores from 16,041 hair salon chains in the United States. Sweet & Sassy grew fastest over the last year, ahead of Eclips Salon and Illusions.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
16,041
Tracked stores
30,572
Consumer panel
130M+

State by state

The leading hair salon chains in every state

Tracked hair salon chains ranked by consumer spend in each state, Q4 2025–Q3 2026. Great Clips leads in 33 states, Supercuts in 8 states, and Sport Clips Haircuts in 6 states. 5 chains lead at least one state. Against their share in the US as a whole, Great Clips stands out in 13 states, Supercuts in 11 states, and Sport Clips Haircuts in 10 states.

By tracked consumer spend, Q4 2025–Q3 2026

No ranked chain with 5% of the state's spend and 3 stores there: District of Columbia

A state shows a ranking once it has at least 2 tracked hair salon chains and 10 tracked stores. Relative to the US compares a chain's share of the state's spend with its share in the US as a whole. It ranks the 7 biggest chains in the US and the chains that lead a state by spend, wherever a chain has at least 5% of the state's spend and 3 stores there. Colors match the store map; other tracked chains are gray.

Growth ranking

Fastest-growing tracked hair salon chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Sweet & Sassy and Eclips Salon sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Sweet & Sassy ▲13 +18.2%
2 Eclips Salon ▲8 +17.2%
3 Illusions ▲16 +16.8%
4 Bad Hair Day ▲15 +15.9%
5 The Strand ▲11 +15.7%
6 Meraki Salon ▲6 +12.6%
7 Sharkey's Cuts for Kids - +12.4%
8 Dellaria Salons ▲2 +12.4%
9 Salon Muse ▲10 +11.7%
10 Salon 7 ▲14 +11.4%
11 Zazu Salon and Day Spa ▲3 +10.2%
12 Beautiful Brows ▲8 +9.8%
13 Salt Salon ▲10 +9.4%
14 Patrick's ▲12 +9.0%
15 Revive Salon ▲12 +8.9%
  • Great Clips
  • Sport Clips Haircuts
  • Supercuts
  • Hair Cuttery
  • SmartStyle
  • Fantastic Sams
  • Cost Cutters
  • Other tracked chains

Store footprint

Store map

25,000 of 30,572 tracked store locations in the United States. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 9,161 of the 30,572 stores (30%); 14,459 of the 16,041 tracked chains have a single store here.

  • Great Clips (4,613)
  • Sport Clips Haircuts (1,855)
  • Supercuts (1,356)
  • Hair Cuttery (621)
  • SmartStyle (716)
  • Fantastic Sams (419)
  • Cost Cutters (310)
  • Other tracked chains

Top tracked chains by store count

More trends

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