State by state
The leading fitness studio chains in every state
Tracked fitness studio chains ranked by consumer spend in each state, Q4 2025–Q3 2026. Orangetheory Fitness leads in 35 states, Club Pilates in 3 states, and CorePower Yoga in 2 states and DC. 7 chains lead at least one state. Against their share in the US as a whole, Orangetheory Fitness stands out in 13 states and DC, Club Pilates in 10 states, and HOTWORX in 7 states.
By tracked consumer spend, Q4 2025–Q3 2026
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Orangetheory Fitness
Relative #1 in 13 states and DC
Nebraska 2.6×, Missouri 1.6×, Washington 1.6×, Arizona 1.4×, Georgia 1.4×, Montana 1.4×, New Jersey 1.3×, Oregon 1.2×, Pennsylvania 1.2×, District of Columbia 1.1×, Kansas 1.1×, Utah 0.9×, Nevada 0.8×, Idaho 0.7×
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Club Pilates
Relative #1 in 10 states
Oklahoma 2.9×, New Mexico 2.3×, Maryland 1.8×, Iowa 1.3×, Wisconsin 1.3×, Florida 1.2×, South Carolina 1.2×, Delaware 1.1×, Michigan 1×, Connecticut 0.9×
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HOTWORX
Relative #1 in 7 states
Mississippi over 10×, Louisiana 5.2×, Arkansas 5×, Alabama 3.2×, Indiana 2.7×, New York 2.1×, Texas 1.9×
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CorePower Yoga
Relative #1 in 5 states
Minnesota 4.7×, Massachusetts 3.2×, Illinois 2.8×, Colorado 2.7×, California 1.8×
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Burn Boot Camp
Relative #1 in 4 states
Kentucky 3.2×, North Carolina 3×, Tennessee 2.6×, Virginia 1.7×
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Body Alive
Relative #1 in Ohio, 8.1× its share in the US
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StretchLab
Relative #1 in Hawaii, 7.4× its share in the US
Not enough tracked stores: Alaska, New Hampshire, North Dakota, South Dakota, Vermont, Wyoming
No ranked chain with 5% of the state's spend and 3 stores there: Maine, Rhode Island, West Virginia
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Orangetheory Fitness
#1 in 35 states
Alabama, Arizona, California, Connecticut, Delaware, Florida, Georgia, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Montana, Nebraska, Nevada, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, West Virginia, Wisconsin
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Club Pilates
#1 in 3 states
Arkansas, New Mexico, Oklahoma
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CorePower Yoga
#1 in 2 states and DC
Colorado, District of Columbia, Hawaii
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HOTWORX
#1 in Mississippi
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DEFY Boise
#1 in Idaho
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Rhode Island Hot Yoga
#1 in Rhode Island
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Salud Portland
#1 in Maine
Not enough tracked stores: Alaska, New Hampshire, North Dakota, South Dakota, Vermont, Wyoming
A state shows a ranking once it has at least 2 tracked fitness studio chains and 10 tracked stores. Relative to the US compares a chain's share of the state's spend with its share in the US as a whole. It ranks the 7 biggest chains in the US and the chains that lead a state by spend, wherever a chain has at least 5% of the state's spend and 3 stores there. Colors match the store map; other tracked chains are gray.
Growth ranking
Fastest-growing tracked fitness studio chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Fit Body Boot Camp and Balance sit in the high-growth half.
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | Fit Body Boot Camp | - | +18.0% |
| 2 | Balance | ▲3 | +11.4% |
| 3 | StretchLab | ▲1 | +9.3% |
| 4 | ISI Elite Training | - | +8.4% |
| 5 | Pure Barre | ▲1 | +6.0% |
| 6 | The Dance Company | ▲1 | +5.6% |
| 7 | The Yoga Studio | ▲1 | +5.3% |
| 8 | Trellis | ▲1 | +4.2% |
| 9 | btone FITNESS | ▲1 | +3.5% |
| 10 | The Hot Yoga Spot | - | +1.8% |
| 11 | Real Hot Yoga | ▲2 | -3.7% |
| 12 | CorePower Yoga | - | -6.6% |
| 13 | The Studio | ▲1 | -12.0% |
| 14 | F45 Training | ▼1 | -15.3% |
| 15 | barre3 | - | -16.8% |
- Orangetheory Fitness
- Club Pilates
- CorePower Yoga
- Burn Boot Camp
- HOTWORX
- Body Alive
- StretchLab
- Other tracked chains
Store footprint
Store map
4,768 tracked store locations in the United States. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 2,107 of the 4,768 stores (44%); 1,793 of the 1,934 tracked chains have a single store here.
- Orangetheory Fitness (1,010)
- Club Pilates (585)
- CorePower Yoga (126)
- Burn Boot Camp (122)
- HOTWORX (264)
- Body Alive (10)
- StretchLab (81)
- Other tracked chains
Top tracked chains by store count
- 1 Orangetheory Fitness 1,010
- 2 Club Pilates 585
- 3 HOTWORX 264
- 4 CorePower Yoga 126
- 5 Burn Boot Camp 122
- 6 YogaSix 84
- 7 StretchLab 81
- 8 F45 Training 76
- 9 The Studio 62
- 10 [solidcore] 57
- 11 barre3 33
- 12 Fit Body Boot Camp 30
- 13 Stretch Zone 28
- 14 BODYBAR Pilates 28
- 15 ISI Elite Training 25
- 16 Pure Barre 18
- 17 Jetset Pilates 13
- 18 Body Alive 10
- 19 btone FITNESS 10
- 20 The Dance Company 9
- 21 The Space 9
- 22 Studio Pilates International 7
- 23 TruFusion 6
- 24 HOT 8 YOGA 5
- 25 The Hot Yoga Spot 5
- 26 Yoga Box 5
- 27 Real Hot Yoga 5
- 28 Balance 5
- 29 The Yoga Studio 4
- 30 Hot House Yoga 4
- 31 The Hot Room 4
- 32 Trellis 3
- 33 Oxygen Yoga & Fitness 3
- 34 Uplift 3
- 35 Studio Three 3
- 36 Body Balance 3
- 37 Balanced Yoga 3
- 38 Soul Yoga 3
- 39 New York Pilates 2
- 40 Motivate 2
- 41 Stellar Bodies 2
- 42 Fahrenheit Yoga 2
- 43 Modo Yoga 2
- 44 Balance Studio 2
- 45 Ambition Fitness 2
- 46 Ritual Hot Yoga 2
- 47 Invoke Studio 2
- 48 Session Pilates 2
- 49 Evolve Health and Fitness 2
- 50 Santosha Yoga 2
More trends