Growth
The Strand against its category
The biggest tracked US hair salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Strand's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
G
Great Clips
|
+3.8% |
| 2 |
S
Sport Clips Haircuts
|
+1.5% |
| 3 |
S
Supercuts
|
-2.3% |
| 4 |
H
Hair Cuttery
|
+3.4% |
| 5 | F Fantastic Sams | -7.5% |
| 6 |
S
SmartStyle
|
-30.2% |
| 7 | C Cost Cutters | -3.1% |
| 8 | S Sharkey's Cuts for Kids | +14.2% |
| 9 |
C
Cookie Cutters Haircuts for Kids
|
-5.6% |
| 10 | H Holiday Hair | -5.7% |
| 173 | T The Strand | - |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked The Strand locations across 8 US states.
Customer overlap
Who shops at The Strand
Tracked chains The Strand customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Prato
100
W
Wally's Bar and Liquors
99
O
Otto's High Dive
75
K
Kendallville Do It Center
40
L
Lamp & Shade Craft Kitchen And Cocktails
36
E
Enzian Theater
35
T
The Gnarly Barley
35
T
The Neighbors Orlando
33
J
June
31
F
Fairway Market
29
Fairway Market
29
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