State by state
The leading tanning salon chains in every state
Tracked tanning salon chains ranked by consumer spend in each state, Q4 2025–Q3 2026. Palm Beach Tan leads in 17 states, Sun Tan City in 8 states, and Glo Tanning in 2 states. 18 chains lead at least one state. Against their share in the US as a whole, Sun Tan City stands out in 11 states, Palm Beach Tan in 10 states, and Glo Tanning in 4 states.
By tracked consumer spend, Q4 2025–Q3 2026
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Sun Tan City
Relative #1 in 11 states
Iowa 7.7×, Maine 7.7×, Kentucky 6.4×, New Hampshire 6.3×, Tennessee 6.3×, Nebraska 4.8×, West Virginia 2.7×, Indiana 2.3×, Kansas 2.1×, North Carolina 1.9×, Wisconsin 1.3×
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Palm Beach Tan
Relative #1 in 10 states
Mississippi 4.1×, South Carolina 4.1×, Alabama 3.6×, Maryland 2.4×, Missouri 2.1×, Georgia 1.9×, Idaho 1.9×, Louisiana 1.9×, Minnesota 1.4×, Utah 1.4×
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Glo Tanning
Relative #1 in 4 states
Oklahoma over 10×, Colorado over 10×, Arkansas over 10×, Texas 5.8×
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L.A. Tan
Relative #1 in 2 states
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Beach Bum Tanning & Airbrush Salon
Relative #1 in 2 states
New Jersey over 10×, Virginia over 10×
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Tan Republic
Relative #1 in 2 states
Oregon over 10×, Nevada over 10×
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California Sun
Relative #1 in California, over 10× its share in the US
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Celebrity Tanning
Relative #1 in Arizona, over 10× its share in the US
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Chili Pepper's Tanning
Relative #1 in Michigan, over 10× its share in the US
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Desert Sun Tanning Salons
Relative #1 in Washington, over 10× its share in the US
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Hollywood Tans
Relative #1 in Pennsylvania, over 10× its share in the US
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South Beach Tanning Company
Relative #1 in Florida, over 10× its share in the US
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Tommy's Tanning
Relative #1 in Connecticut, over 10× its share in the US
Not enough tracked stores: Alaska, District of Columbia, Hawaii, Montana, New Mexico, North Dakota, South Dakota, Vermont, Wyoming
No ranked chain with 5% of the state's spend and 3 stores there: Delaware, Massachusetts, New York, Rhode Island
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Palm Beach Tan
#1 in 17 states
Alabama, Colorado, Georgia, Idaho, Kansas, Louisiana, Maryland, Minnesota, Mississippi, Missouri, Nevada, North Carolina, Ohio, South Carolina, Texas, Utah, Virginia
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Sun Tan City
#1 in 8 states
Indiana, Iowa, Kentucky, Maine, Nebraska, New Hampshire, Tennessee, West Virginia
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Glo Tanning
#1 in 2 states
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New York Tan
#1 in New York
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Superior Tan
#1 in Wisconsin
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Awesome Tan Nails and Spa
#1 in Massachusetts
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California Sun
#1 in California
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Celebrity Tanning
#1 in Arizona
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Hollywood Tans
#1 in Pennsylvania
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Newport Glow
#1 in Rhode Island
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Sun Dazed Tanning INC
#1 in Delaware
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Tan Republic
#1 in Oregon
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Tommy's Tanning
#1 in Connecticut
Not enough tracked stores: Alaska, District of Columbia, Hawaii, Montana, New Mexico, North Dakota, South Dakota, Vermont, Wyoming
A state shows a ranking once it has at least 2 tracked tanning salon chains and 10 tracked stores. Relative to the US compares a chain's share of the state's spend with its share in the US as a whole. It ranks the 7 biggest chains in the US and the chains that lead a state by spend, wherever a chain has at least 5% of the state's spend and 3 stores there. Colors match the store map; other tracked chains are gray.
Growth ranking
Fastest-growing tracked tanning salon chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Celebrity Tanning and Island Tans sit in the high-growth half.
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | Celebrity Tanning | ▲4 | +19.7% |
| 2 | Island Tans | ▲5 | +19.5% |
| 3 | TNT Tanning | ▲7 | +18.2% |
| 4 | Westside Tan | ▲3 | +17.7% |
| 5 | Total Tan | ▲8 | +16.9% |
| 6 | The Tanning Studio | ▲3 | +15.3% |
| 7 | After Glow | ▲3 | +14.0% |
| 8 | Golden Glow | ▲4 | +11.6% |
| 9 | Electric Sun Tanning Salon | - | +11.3% |
| 10 | Tropical Tan | ▲2 | +10.7% |
| 11 | Aloha Tan | ▲4 | +9.0% |
| 12 | Tan Republic | ▲4 | +8.7% |
| 13 | Texas Tan | ▲3 | +8.4% |
| 14 | Hollywood Tans | ▲2 | +8.2% |
| 15 | Sundown Tan | ▲2 | +8.1% |
- Palm Beach Tan
- New York Tan
- Sun Tan City
- L.A. Tan
- Glo Tanning
- Superior Tan
- Beach Bum Tanning & Airbrush Salon
- Other tracked chains
Store footprint
Store map
3,257 tracked store locations in the United States. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 1,040 of the 3,257 stores (32%); 1,316 of the 1,541 tracked chains have a single store here.
- Palm Beach Tan (631)
- New York Tan (1)
- Sun Tan City (262)
- L.A. Tan (69)
- Glo Tanning (47)
- Superior Tan (3)
- Beach Bum Tanning & Airbrush Salon (31)
- Other tracked chains
Top tracked chains by store count
- 1 Palm Beach Tan 631
- 2 Sun Tan City 262
- 3 L.A. Tan 69
- 4 Glo Tanning 47
- 5 Beach Bum Tanning & Airbrush Salon 31
- 6 South Beach Tanning Company 31
- 7 California Sun 22
- 8 Tan Republic 21
- 9 Hollywood Tans 21
- 10 Chili Pepper's Tanning 20
- 11 goGLOW 20
- 12 Seattle Sun Tan 19
- 13 Sunkissed Tanning 18
- 14 Desert Sun Tanning Salons 18
- 15 iTan 17
- 16 Tan Pro 15
- 17 Tropical Tan 14
- 18 Totally Tan 13
- 19 Celebrity Tanning 12
- 20 Island Sun Tanning 12
- 21 Total Tan 11
- 22 Tommy's Tanning 11
- 23 Sundays Sun Spa Wellness 11
- 24 TNT Tanning 9
- 25 Tiki Tan 9
- 26 Endless Summer Tanning 9
- 27 Planet Tan 9
- 28 Unlimited Tan 8
- 29 Slick Rock Tanning & Spa 7
- 30 Tropical Tans 7
- 31 A Total Tan 7
- 32 Malibu Tanning 7
- 33 Caribbean Tan 6
- 34 Sun Spa 6
- 35 Electric RAYS Tanning & Spa 6
- 36 Sun Spot Tanning Salon 6
- 37 Beaches Tanning Center 6
- 38 Sunseekers by Rosie 5
- 39 Boca Tanning Club 5
- 40 Aloha Tan 5
- 41 Touch of Sun Tanning 5
- 42 Paradise Tan 5
- 43 House of Tans 5
- 44 Perfect Tan 5
- 45 J2 Tanning 5
- 46 Island Tans 4
- 47 Sun Room Tanning 4
- 48 VIP Tanning 4
- 49 Golden Glow 4
- 50 Sundown Tan 4
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