Trends · data through September 2026

Alternative Medicine in the United States

Iceflower tracks 17,464 stores from 14,508 alternative medicine chains in the United States. HealthFirst Chiropractic grew fastest over the last year, ahead of Virginia Family Chiropractic and HealthSource Chiropractic.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
14,508
Tracked stores
17,464
Consumer panel
130M+

Growth ranking

Fastest-growing tracked alternative medicine chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. HealthFirst Chiropractic and Virginia Family Chiropractic sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 HealthFirst Chiropractic ▲9 +19.8%
2 Virginia Family Chiropractic ▲7 +19.7%
3 HealthSource Chiropractic ▲6 +18.7%
4 Prime Sports Med ▲6 +17.6%
5 Healing Hands Chiropractic ▲4 +17.0%
6 Premier Chiropractic ▲4 +16.3%
7 Active Health Chiropractic ▲5 +16.0%
8 Core Chiropractic ▲3 +15.9%
9 Turning Point Chiropractic ▲4 +15.3%
10 Advanced Health Chiropractic ▲3 +14.9%
11 Upper Cervical Health Centers ▲6 +14.6%
12 Hayes Chiropractic ▲3 +14.3%
13 Back in Balance Chiropractic ▲2 +13.6%
14 Atlantic Chiropractic Associates ▲4 +13.3%
15 Foundation Chiropractic ▲4 +13.2%
  • The Joint Chiropractic
  • LifeWorks Wellness Center
  • Black Bear Dispensary
  • Brewerton Chiropractic
  • Back to Health Chiropractic
  • Palmercare Chiropractic
  • Family Chiropractic and Wellness
  • Other tracked chains

Store footprint

Store map

17,464 tracked store locations in the United States. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 787 of the 17,464 stores (5%); 13,407 of the 14,508 tracked chains have a single store here.

  • The Joint Chiropractic (675)
  • LifeWorks Wellness Center (1)
  • Black Bear Dispensary (1)
  • Brewerton Chiropractic (1)
  • Back to Health Chiropractic (25)
  • Palmercare Chiropractic (8)
  • Family Chiropractic and Wellness (8)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.