Growth
StretchLab against its category
The biggest tracked US fitness studio chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks StretchLab's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
O
Orangetheory Fitness
|
-18.4% |
| 2 |
C
Club Pilates
|
- |
| 3 |
C
CorePower Yoga
|
-5.4% |
| 4 |
B
Burn Boot Camp
|
- |
| 5 |
H
HOTWORX
|
- |
| 6 |
B
Body Alive
|
- |
| 7 |
S
StretchLab
|
+3.9% |
| 8 |
Y
YogaSix
|
+13.5% |
| 9 |
F
F45 Training
|
-14.4% |
| 10 |
B
BODYBAR Pilates
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
94 tracked StretchLab locations across 26 US states.
Tracked stores by state
- Ohio 15
- Virginia 9
- California 8
- Florida 6
- Indiana 6
- New York 6
- Pennsylvania 5
- Illinois 4
- Michigan 4
- Colorado 3
- Connecticut 3
- Georgia 3
- Hawaii 3
- Texas 3
- Arizona 2
- Kentucky 2
- Maryland 2
- North Carolina 2
- Idaho 1
- Maine 1
- Oklahoma 1
- Rhode Island 1
- South Carolina 1
- Utah 1
- Washington 1
- Wisconsin 1
Customer overlap
Who shops at StretchLab
Tracked chains StretchLab customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Playhouse Square
32
Playhouse Square
32
D
Dorothy Lane Market
31
Dorothy Lane Market
31
More trends