Growth
HOTWORX against its category
The biggest tracked US fitness studios chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks HOTWORX's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
CorePower Yoga
|
-10.4% |
| 2 |
B
Body Alive
|
- |
| 3 | H House of Yoga | - |
| 4 | C CrossFit Valor | -11.9% |
| 5 |
C
Club Pilates
|
-23.9% |
| 6 | C CrossFit Multiply | -27.1% |
| 7 |
M
Miami Life Center
|
+1.2% |
| 8 | I Iron Tide CrossFit | -23.4% |
| 9 | P Post Falls Yoga | - |
| 10 | Y Yoga Solace Club | -26.2% |
| 12 |
H
HOTWORX
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked HOTWORX locations across 7 US states.
Customer overlap
Who shops at HOTWORX
Tracked chains HOTWORX customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
House of Dogs
100
H
Hudson Valley Credit Union
99
Hudson Valley Credit Union
99
M
Market Bistro
66
T
Tipsy Moose
63
J
Junior's
60
T
The Bunker
58
More trends