Morristown, TN Retail & Consumer Trends 2026

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar General and Pilot Flying J sit in the high-growth half.

# Chain YoY growth

Rank	Chain	Rank movement	YoY growth
1	D Dollar General	▲2	+19.3%
2	P Pilot Flying J	▲3	+17.8%
3	W Walmart	-	+11.6%
4	W Walgreens	▲1	+3.0%
5	K Krystal	-	+2.5%
6	Z Zaxby's	-	+2.5%
7	W Weigel's	-	+2.4%
8	B BP	-	-1.6%
9	T Taco Bell	▲1	-2.1%
10	B Bojangles'	▼1	-2.8%
11	F Food City	-	-3.2%
12	G Great Clips	▲1	-3.5%
13	D Domino's Pizza	▲1	-5.1%
14	P Pal's Sudden Service	▼1	-6.2%
15	A Arby's	-	-6.5%