Trends · data through August 2026

Casual Eateries in Houston-Pasadena-The Woodlands, TX

Iceflower tracks 521 stores from 248 casual eateries chains in Houston-Pasadena-The Woodlands, TX. sweetFrog Premium Frozen Yogurt grew fastest over the last year, ahead of Donut Hole and Dunkin'.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
248
Tracked stores
521
Consumer panel
130M+

Growth ranking

Fastest-growing tracked casual eateries chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. sweetFrog Premium Frozen Yogurt and Donut Hole sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S sweetFrog Premium Frozen Yogurt logo sweetFrog Premium Frozen Yogurt ▲2 +13.6%
2 D Donut Hole ▲2 +12.3%
3 D Dunkin' logo Dunkin' - +8.6%
4 B Billy's Donuts ▲2 +7.5%
5 K Kilwins logo Kilwins ▲4 +4.0%
6 B Baskin-Robbins logo Baskin-Robbins - +3.8%
7 D Donald's Donuts - +1.2%
8 H Happy Donuts ▲1 -0.2%
9 D Donut Palace ▲2 -1.0%
10 M Marble Slab Creamery logo Marble Slab Creamery - -3.6%
11 B Bruster's Real Ice Cream logo Bruster's Real Ice Cream - -5.0%
12 S Shipley Do-Nuts logo Shipley Do-Nuts - -5.9%
13 S Southern Maid Donuts - -6.2%
14 S Snowflake Donuts - -7.5%
15 D Dippin' Dots logo Dippin' Dots ▼1 -7.8%
  • La Michoacana
  • Shipley Do-Nuts
  • Marble Slab Creamery
  • Dunkin'
  • Aly's Apples
  • Baskin-Robbins
  • Snowflake Donuts
  • Other tracked chains

Store footprint

Store map

521 tracked store locations in Houston-Pasadena-The Woodlands, TX. The 7 largest tracked chains are highlighted.

  • La Michoacana (2)
  • Shipley Do-Nuts (59)
  • Marble Slab Creamery (23)
  • Dunkin' (20)
  • Aly's Apples (1)
  • Baskin-Robbins (16)
  • Snowflake Donuts (19)
  • Other tracked chains

Top tracked chains by store count

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