Growth
Dippin' Dots against its category
The biggest tracked US casual eateries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Dippin' Dots's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dunkin'
|
-2.1% |
| 2 |
B
Baskin-Robbins
|
- |
| 3 |
K
Krispy Kreme
|
-9.5% |
| 4 |
C
Cold Stone Creamery
|
-9.4% |
| 5 |
E
Einstein Bros. Bagels
|
+2.2% |
| 6 |
R
Rita's Italian Ice & Frozen Custard
|
+2.5% |
| 7 |
S
sweetFrog Premium Frozen Yogurt
|
-0.7% |
| 8 | L La Michoacana | -2.9% |
| 9 |
M
Menchie's Frozen Yogurt
|
+9.6% |
| 10 |
H
Handel's Homemade Ice Cream
|
+4.3% |
| 77 |
D
Dippin' Dots
|
-1.6% |
Share of tracked category spend, indexed
Store footprint
Store map
54 tracked Dippin' Dots locations across 17 US states and DC.
Tracked stores by state
- Texas 14
- Florida 7
- California 4
- Georgia 4
- North Carolina 4
- Ohio 4
- Illinois 3
- Virginia 3
- District of Columbia 2
- Arkansas 1
- Arizona 1
- Connecticut 1
- Hawaii 1
- Maryland 1
- Mississippi 1
- New Jersey 1
- Tennessee 1
- Washington 1
Customer overlap
Who shops at Dippin' Dots
Tracked chains Dippin' Dots customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
Schofield Barracks
100
E
Eglin Air Force Base Commissary
64
Eglin Air Force Base Commissary
64
D
Dollywood
62
Dollywood
62
S
Schofield Barracks Main Exchange
59
P
Pearl Harbor
53
More trends