Growth ranking
Fastest-growing tracked underwear & socks
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Victoria's Secret and Jockey sit in the high-growth half.
#
Chain
YoY growth
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | Victoria's Secret | - | +6.9% |
| 2 | Jockey | - | +4.7% |
| 3 | Soma Intimates | - | -14.9% |
| 4 | Hanesbrands | - | -98.4% |
- Victoria's Secret
- Jockey
- Soma Intimates
- Sensations Lingerie & Adult Party Store
- Allure Intimate Apparel
- Althea's Fine Lingerie
- Fantasies Lingerie
- Other tracked chains
Store footprint
Store map
31 tracked store locations in Wisconsin. The 7 largest tracked chains are highlighted. 0.5% of the tracked retail stores here are underwear & socks, the same share as across the United States.
- Victoria's Secret (12)
- Jockey (5)
- Soma Intimates (3)
- Sensations Lingerie & Adult Party Store (1)
- Allure Intimate Apparel (2)
- Althea's Fine Lingerie (1)
- Fantasies Lingerie (1)
- Other tracked chains
Top tracked chains by store count
- 1 Victoria's Secret 12
- 2 Jockey 5
- 3 Hanesbrands 4
- 4 Soma Intimates 3
- 5 Allure Intimate Apparel 2
- 6 Sensations Lingerie & Adult Party Store 1
- 7 Althea's Fine Lingerie 1
- 8 Fantasies Lingerie 1
- 9 Voluptuous Secrets 1
- 10 Secrets Lingerie and Adult Party Store 1
More trends