Chain · United States · data through August 2026

H Hanesbrands logo Hanesbrands

Iceflower tracks 114 Hanesbrands stores across 35 US states.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
114
States
35
Category
Clothing Store

Growth

Hanesbrands against its category

The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hanesbrands's share of the category quarter by quarter, indexed to 2024 Q3 = 100.

# Chain YoY share
1 R Ross Dress for Less logo Ross Dress for Less +12.0%
2 B Burlington logo Burlington +5.0%
3 O Old Navy logo Old Navy -1.6%
4 A American Eagle logo American Eagle -2.2%
5 V Victoria's Secret logo Victoria's Secret +6.2%
6 L lululemon logo lululemon +4.5%
7 H H&M logo H&M -7.0%
8 M Men's Wearhouse logo Men's Wearhouse +0.6%
9 Z Zara logo Zara +1.4%
10 B Bealls logo Bealls +1.7%

Share of tracked category spend, indexed

100 3.1 2024 Q3 2026 Q2

Store footprint

Store map

114 tracked Hanesbrands locations across 35 US states.

Customer overlap

Who shops at Hanesbrands

Tracked chains Hanesbrands customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

F Food Lion logo Food Lion 100
K Kennie's Market logo Kennie's Market 69
J Jockey logo Jockey 68
P Parker's logo Parker's 56
J Jubilee Foods 47
N Nike logo Nike 46
S Sam's Club logo Sam's Club 46

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