Growth
Soma Intimates against its category
The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Soma Intimates's share of the category quarter by quarter, indexed to 2024 Q3 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
|
+12.0% |
| 2 |
B
|
+5.0% |
| 3 |
O
|
-1.6% |
| 4 |
A
|
-2.2% |
| 5 |
V
|
+6.2% |
| 6 |
L
|
+4.5% |
| 7 |
H
|
-7.0% |
| 8 |
M
|
+0.6% |
| 9 |
Z
|
+1.4% |
| 10 |
B
|
+1.7% |
| 56 |
S
|
-7.1% |
Share of tracked category spend, indexed
Store footprint
Store map
284 tracked Soma Intimates locations across 41 US states and 1 territory.
Tracked stores by state
- Texas 34
- Florida 29
- California 26
- Georgia 17
- Pennsylvania 13
- Illinois 11
- Ohio 11
- Arizona 10
- New Jersey 10
- North Carolina 9
- Virginia 9
- Maryland 7
- Michigan 7
- New York 7
- South Carolina 7
- Tennessee 7
- Colorado 6
- Washington 6
- Minnesota 5
- Connecticut 4
- Indiana 4
- Kentucky 4
- Louisiana 4
- Massachusetts 4
- Nevada 4
- Alabama 3
- Arkansas 3
- Oklahoma 3
- Wisconsin 3
- Kansas 2
- Missouri 2
- Mississippi 2
- Oregon 2
- Delaware 1
- Iowa 1
- Idaho 1
- Maine 1
- Nebraska 1
- New Mexico 1
- Puerto Rico 1
- Rhode Island 1
- South Dakota 1
Customer overlap
Who shops at Soma Intimates
Tracked chains Soma Intimates customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends