Trends · data through September 2026

Gas & Auto trends in Wisconsin

Iceflower tracks 4,810 stores from 1,820 gas & auto chains in Wisconsin. Express Mart grew fastest over the last year, ahead of Oneida One Stop and Speedway.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,820
Tracked stores
4,810
Consumer panel
130M+

Growth ranking

Fastest-growing tracked gas & auto chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Express Mart and Oneida One Stop sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Express Mart ▲4 +18.4%
2 Oneida One Stop ▲5 +18.2%
3 Speedway - +15.0%
4 The Station ▲2 +14.9%
5 Shell - +13.7%
6 Jilly's Car Wash ▲6 +11.8%
7 Monro Auto Service and Tire Centers ▲3 +10.9%
8 Pomp's Tire Service ▲4 +9.8%
9 Gerber Collision & Glass ▲3 +9.4%
10 Whitetail Crossing ▲4 +9.2%
11 Casey's - +7.3%
12 Exxon ▲2 +6.8%
13 Petro Mart ▲4 +5.3%
14 O'Reilly Auto Parts - +5.3%
15 Valvoline Instant Oil Change - +5.3%

Store footprint

Store map

4,810 tracked store locations in Wisconsin, colored by category. The top 5 chains by store count run 1,344 of the 4,810 stores (28%); 1,641 of the 1,820 tracked chains have a single store here. 5% of the tracked gas & auto stores here are vehicle services, against 6% across the United States.

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