Trends · data through September 2026

Bakeries, Donuts & Desserts in Virginia

Iceflower tracks 764 stores from 555 bakeries, donuts & desserts in Virginia. Paris Baguette grew fastest over the last year, ahead of Auntie Anne's and Nothing Bundt Cakes.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
555
Tracked stores
764
Consumer panel
130M+

Growth ranking

Fastest-growing tracked bakeries, donuts & desserts

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Paris Baguette and Auntie Anne's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 P Paris Baguette logo Paris Baguette ▲2 +13.4%
2 A Auntie Anne's logo Auntie Anne's - +3.9%
3 N Nothing Bundt Cakes logo Nothing Bundt Cakes - +0.5%
4 G Great American Cookies logo Great American Cookies - -0.2%
5 F Flowers Baking Co logo Flowers Baking Co - -0.5%
6 I Insomnia Cookies logo Insomnia Cookies - -4.0%
7 S Smallcakes logo Smallcakes ▲1 -4.0%
8 S Sugar Shack Donuts - -5.0%
9 C Cinnabon logo Cinnabon - -5.6%
10 S Shilla Bakery & Cafe ▲1 -5.8%
11 G Great Harvest Bread Co. logo Great Harvest Bread Co. - -9.0%
12 K Krispy Kreme logo Krispy Kreme ▼2 -12.0%
13 C Cinnaholic logo Cinnaholic - -14.2%
14 B Bobby's Bagel Cafe ▲1 -14.7%
15 T The Sweet Spot ▼1 -23.3%
  • Auntie Anne's
  • Paris Baguette
  • Nothing Bundt Cakes
  • Tous Les Jours
  • Krispy Kreme
  • Duck Donuts
  • Cinnabon
  • Other tracked chains

Store footprint

Store map

764 tracked store locations in Virginia. The 7 largest tracked chains are highlighted.

  • Auntie Anne's (38)
  • Paris Baguette (11)
  • Nothing Bundt Cakes (25)
  • Tous Les Jours (11)
  • Krispy Kreme (15)
  • Duck Donuts (23)
  • Cinnabon (10)
  • Other tracked chains

Top tracked chains by store count

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