Growth
Great Harvest Bread Co. against its category
The biggest tracked US bakeries, donuts & desserts by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Great Harvest Bread Co.'s share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Auntie Anne's | 0.0% |
| 2 | Nothing Bundt Cakes | +12.9% |
| 3 | Krispy Kreme | -11.9% |
| 4 | Paris Baguette | - |
| 5 | Tous Les Jours | - |
| 6 | Wetzel's Pretzels | -0.4% |
| 7 | Cinnabon | -1.7% |
| 8 | 85C Bakery Cafe | -2.5% |
| 9 | Insomnia Cookies | -11.0% |
| 10 | Great American Cookies | -2.3% |
| 12 | Great Harvest Bread Co. | -4.3% |
Share of tracked category spend, indexed
Store footprint
Store map
150 tracked Great Harvest Bread Co. locations across 39 US states. Utah, Michigan, and Illinois hold 27% of them.
Tracked stores by state
- Utah 20
- Michigan 11
- Illinois 10
- Virginia 9
- Colorado 8
- Wisconsin 8
- Oregon 7
- Idaho 6
- Minnesota 6
- Ohio 6
- Texas 6
- Georgia 4
- Washington 4
- Iowa 3
- Indiana 3
- Maryland 3
- Missouri 3
- Montana 3
- North Carolina 3
- South Carolina 3
- Alaska 2
- California 2
- Florida 2
- Hawaii 2
- Kansas 2
- Alabama 1
- Arizona 1
- Connecticut 1
- Kentucky 1
- Louisiana 1
- Massachusetts 1
- North Dakota 1
- Nebraska 1
- New Mexico 1
- Pennsylvania 1
- Tennessee 1
- Vermont 1
- West Virginia 1
- Wyoming 1
Customer overlap
Who shops at Great Harvest Bread Co.
Tracked chains Great Harvest Bread Co. customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends