Growth
Nothing Bundt Cakes against its category
The biggest tracked US bakeries, donuts & desserts by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Nothing Bundt Cakes's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Auntie Anne's | 0.0% |
| 2 | Nothing Bundt Cakes | +12.9% |
| 3 | Krispy Kreme | -11.9% |
| 4 | Paris Baguette | - |
| 5 | Tous Les Jours | - |
| 6 | Wetzel's Pretzels | -0.4% |
| 7 | Cinnabon | -1.7% |
| 8 | 85C Bakery Cafe | -2.5% |
| 9 | Insomnia Cookies | -11.0% |
| 10 | Great American Cookies | -2.3% |
Share of tracked category spend, indexed
Store footprint
Store map
672 tracked Nothing Bundt Cakes locations across 44 US states. Texas, California, and Florida hold 32% of them.
Tracked stores by state
- Texas 86
- California 85
- Florida 44
- Illinois 32
- Georgia 28
- North Carolina 28
- Virginia 25
- Ohio 22
- Tennessee 20
- Pennsylvania 19
- Indiana 17
- New Jersey 17
- Arizona 16
- Maryland 16
- Colorado 15
- South Carolina 15
- Missouri 14
- Michigan 13
- New York 13
- Washington 13
- Minnesota 12
- Utah 12
- Alabama 11
- Louisiana 11
- Oklahoma 11
- Arkansas 8
- Iowa 8
- Wisconsin 8
- Oregon 7
- Kansas 6
- Kentucky 6
- Massachusetts 6
- Mississippi 6
- Idaho 3
- New Mexico 3
- Nevada 3
- Connecticut 2
- Delaware 2
- North Dakota 2
- Nebraska 2
- South Dakota 2
- Maine 1
- Montana 1
- New Hampshire 1
Customer overlap
Who shops at Nothing Bundt Cakes
Tracked chains Nothing Bundt Cakes customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends