Trends · data through September 2026

Auto Rental Services in the United States

Iceflower tracks 5,191 stores from 249 auto rental service chains in the United States. Drivo Rent A Car grew fastest over the last year, ahead of Alamo Rent A Car and Airport Van Rental.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
249
Tracked stores
5,191
Consumer panel
130M+

State by state

The leading auto rental service chains in every state

Tracked auto rental service chains ranked by consumer spend in each state, Q4 2025–Q3 2026. Enterprise Rent-A-Car leads in all 50 states and DC. Against their share in the US as a whole, Enterprise Rent-A-Car stands out in 18 states, Hertz in 10 states, and Alamo Rent A Car in 7 states.

By tracked consumer spend, Q4 2025–Q3 2026

No ranked chain with 5% of the state's spend and 3 stores there: District of Columbia, South Dakota

A state shows a ranking once it has at least 2 tracked auto rental service chains and 10 tracked stores. Relative to the US compares a chain's share of the state's spend with its share in the US as a whole. It ranks the 7 biggest chains in the US and the chains that lead a state by spend, wherever a chain has at least 5% of the state's spend and 3 stores there. Colors match the store map; other tracked chains are gray.

Growth ranking

Fastest-growing tracked auto rental service chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Drivo Rent A Car and Alamo Rent A Car sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Drivo Rent A Car ▲2 +16.2%
2 Alamo Rent A Car ▲2 +14.2%
3 Airport Van Rental - +12.8%
4 Enterprise Rent-A-Car - +7.0%
5 Sixt - +1.2%
6 Budget Car Rental - -2.9%
7 National Car Rental - -5.9%
8 NextCar ▲2 -7.2%
9 Avis Car Rental - -7.9%
10 ACE Rent A Car ▲3 -18.6%
11 Rent-A-Wreck ▲2 -20.6%
12 Easirent Car Rental - -23.4%
13 Zipcar ▲1 -33.4%
14 Fox Rent A Car - -33.9%
15 U-Save Car & Truck Rental ▼1 -42.9%
  • Enterprise Rent-A-Car
  • Budget Car Rental
  • Avis Car Rental
  • Alamo Rent A Car
  • National Car Rental
  • Hertz
  • Sixt
  • Other tracked chains

Store footprint

Store map

5,191 tracked store locations in the United States. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 4,273 of the 5,191 stores (82%); 214 of the 249 tracked chains have a single store here.

  • Enterprise Rent-A-Car (2,531)
  • Budget Car Rental (384)
  • Avis Car Rental (585)
  • Alamo Rent A Car (191)
  • National Car Rental (239)
  • Hertz (534)
  • Sixt (61)
  • Other tracked chains

Top tracked chains by store count

  • 1 Enterprise Rent-A-Car 2,531
  • 2 Avis Car Rental 585
  • 3 Hertz 534
  • 4 Budget Car Rental 384
  • 5 National Car Rental 239
  • 6 Alamo Rent A Car 191
  • 7 Dollar Car Rental 134
  • 8 Thrifty Car Rental 120
  • 9 Sixt 61
  • 10 Payless Car Rental 60
  • 11 Zipcar 21
  • 12 Fox Rent A Car 20
  • 13 ACE Rent A Car 17
  • 14 NextCar 10
  • 15 Easirent Car Rental 9
  • 16 U-Save Car & Truck Rental 8
  • 17 Advantage Rent A Car 7
  • 18 Rent-A-Wreck 7
  • 19 Airport Van Rental 4
  • 20 Drivo Rent A Car 4
  • 21 Economy Rent a Car 3
  • 22 Routes Car Rental 2
  • 23 Easirent 2
  • 24 Mike Albert Rental 2
  • 25 Nifty Car Rental 2
  • 26 Nu Car Rentals 2
  • 27 Airport Rent-A-Car 2
  • 28 Agro Lake 2
  • 29 Citywide Auto Rentals 2
  • 30 Hui Car Share 2
  • 31 Midway Car Rental 2
  • 32 Just Four Wheels 2
  • 33 Avail 2
  • 34 Hertz Rent A Car 2
  • 35 Clubs car rental 1
  • 36 Ride Now Rental Cars 1
  • 37 Ralph's Truck Rentals 1
  • 38 Car Rental desk 1
  • 39 Empire Rent-A-Car 1
  • 40 Imagine That Tool Rental 1
  • 41 VI Enterprises 1
  • 42 FLEX Rent A Car 1
  • 43 EZ Leasing Cars 1
  • 44 Club Sportiva 1
  • 45 Twisted Jeeps 1
  • 46 Xpress Auto Rental 1
  • 47 Express Rental of Troy 1
  • 48 All Quest Car Service & Limousine 1
  • 49 Mahalo Car Share 1
  • 50 Justins Rentals 1

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