Trends · data through September 2026

Auto Rental Services in Atlanta-Sandy Springs-Roswell, GA

Iceflower tracks 116 stores from 18 auto rental service chains in Atlanta-Sandy Springs-Roswell, GA. Enterprise Rent-A-Car grew fastest over the last year, ahead of Avis Car Rental and National Car Rental.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
18
Tracked stores
116
Consumer panel
130M+

Growth ranking

Fastest-growing tracked auto rental service chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Enterprise Rent-A-Car and Avis Car Rental sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Enterprise Rent-A-Car - +6.3%
2 Avis Car Rental ▲1 +2.7%
3 National Car Rental - -5.8%
4 Hertz ▼1 -49.6%
  • Enterprise Rent-A-Car
  • Avis Car Rental
  • Hertz
  • National Car Rental
  • Alamo Rent A Car
  • Sixt
  • ACE Rent A Car
  • Other tracked chains

Store footprint

Store map

116 tracked store locations in Atlanta-Sandy Springs-Roswell, GA. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 100 of the 116 stores (86%); 10 of the 18 tracked chains have a single store here. 2% of the tracked gas & auto stores here are auto rental services, the same share as across Georgia.

  • Enterprise Rent-A-Car (55)
  • Avis Car Rental (21)
  • Hertz (19)
  • National Car Rental (3)
  • Alamo Rent A Car (2)
  • Sixt (2)
  • ACE Rent A Car (1)
  • Other tracked chains

Top tracked chains by store count

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