Trends · data through September 2026

Auto Rental Services in Los Angeles-Long Beach-Anaheim, CA

Iceflower tracks 190 stores from 32 auto rental service chains in Los Angeles-Long Beach-Anaheim, CA. Alamo Rent A Car grew fastest over the last year, ahead of Enterprise Rent-A-Car and Avis Car Rental.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
32
Tracked stores
190
Consumer panel
130M+

Growth ranking

Fastest-growing tracked auto rental service chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Alamo Rent A Car and Enterprise Rent-A-Car sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Alamo Rent A Car ▲2 +19.4%
2 Enterprise Rent-A-Car - +6.3%
3 Avis Car Rental - +4.7%
4 National Car Rental ▲1 +1.2%
5 Budget Car Rental ▲1 +0.9%
6 Sixt - -6.1%
7 Dollar Car Rental - -34.3%
8 Hertz ▼4 -54.3%
9 Thrifty Car Rental - -66.2%
  • Enterprise Rent-A-Car
  • Budget Car Rental
  • Alamo Rent A Car
  • Avis Car Rental
  • Fox Rent A Car
  • National Car Rental
  • Hertz
  • Other tracked chains

Store footprint

Store map

190 tracked store locations in Los Angeles-Long Beach-Anaheim, CA. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 143 of the 190 stores (75%); 19 of the 32 tracked chains have a single store here. 3% of the tracked gas & auto stores here are auto rental services, the same share as across California.

  • Enterprise Rent-A-Car (80)
  • Budget Car Rental (8)
  • Alamo Rent A Car (6)
  • Avis Car Rental (23)
  • Fox Rent A Car (2)
  • National Car Rental (6)
  • Hertz (22)
  • Other tracked chains

Top tracked chains by store count

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